Marketing Associate

Scottsdale, AZ (Hybrid)

$72K/yr – $90K/yrMid Level2+ years expFull time

Posted 2 weeks ago

Job Summary

Own the marketing and brand development process from feasibility to execution, collaborating across Marketing, Innovation, R&D, Operations, Finance, and Sales to drive growth through data-driven insights, materials development, and cross-functional coordination.

  • Feasibility costing analyses and data aggregation for new item setup
  • Brand consistency across materials, partnerships, and communications
  • Market research, segmentation, and growth planning

Job Description

Responsibilities

  • Support new product feasibility by developing costing analyses, aggregating data for new item setup, and maintaining product information for commercialization. Collaborate closely with Innovation, R&D, Operations, Finance, and Supply Chain teams.
  • Partner with Marketing Managers to ensure brand consistency across product lines, promotional materials, events, and brand communications (including sell sheets, renders, and hero imagery).
  • Assist in coordinating social media and digital marketing efforts to engage target consumers and drive brand growth. Act as a liaison with agencies, vendors, influencers, and other external partners.
  • Support the development of marketing materials, packaging design, and sales collateral in collaboration with internal teams and external vendors. Ensure quality and alignment with brand standards.
  • Conduct category research and analyze market trends and syndicated data to support segmentation, targeting, and brand positioning strategies. Present insights to stakeholders.
  • Coordinate qualitative and quantitative research initiatives, including sampling, concept testing, and sensory panels.
  • Contribute to growth strategy development and annual planning initiatives.
  • Perform other duties as assigned.

Requirements

  • Bachelor's degree in Marketing, Advertising, Business, or a related field
  • At least 2 years of marketing experience OR 1 year of related internship experience
  • Bilingual Spanish skills preferred
  • Strong proficiency in Microsoft Office, including Excel, PowerPoint, Word, and Outlook
  • Ability to analyze data, create reports, and build presentations
  • Highly detail-oriented with strong organizational and time management skills
  • Effective communicator with the ability to present complex ideas clearly
  • Ability to collaborate cross-functionally and build strong working relationships
  • Strong understanding of consumer segmentation, targeting, and brand positioning
  • Knowledge of market trends, consumer insights, and competitive landscape

Preferred

  • Experience in social media, web, and digital/SEO marketing
  • Experience in consumer packaged goods (CPG) or culinary environment

Benefits

  • 401(k)
  • Dental insurance
  • Employee assistance program
  • Health insurance
  • Paid time off
  • Vision insurance
  • And more......
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Sigma

4.1 Glassdoor

We are a global food company dedicated to bringing local favorite foods to communities everywhere. Within 17 countries, we offer quality branded food at a range of price points and across diverse categories. We're a company dedicated to the production, distribution and sales of refrigerated and frozen products such as cold meats, dry meats, cheese, yogurt, prepared meals and beverages. We have a strong diversified portfolio of well-positioned brands that market in the countries where we participate. We operate in 64 production plants, serving more than 670,000 customers in North, Central, South America, the Caribbean and Europe.We strive for excellence in everything we do. We're passionate about innovation and our consumers; we're committed in bringing them the best quality and taste in every product. The passion and effort we invest in our work is the reason we're on the road to success.

Founded in 1980
Garza García, Nuevo León, MEX
13K employees (1,189 in marketing)
82% recommend to a friend
88% CEO approval

Salaries

Posted range

$72K/yr – $90K/yr

Taken straight from the job posting.

See all Sigma salaries

Traffic Signals

Monthly Visitors
48.5K
Traffic Source Mix
Search
64.6%
Direct
25.5%
Referral
5.5%
Social
3.4%
Paid
0.7%

Headcount Trend

Current headcount: ~13K
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Marketing Associate

Sigma · Scottsdale, AZ · Hybrid