Marketing Assistant - Branding

Hollidaysburg, PA (Unknown)

Salary Not AvailableIntern/New Grad2+ years exp

Posted 2 days ago

Job Summary

Own the end-to-end creation of marketing visuals from concept to delivery, aligning with brand guidelines and cross-functional teams.

  • Lead design of brochures, infographics, and campaign assets across channels
  • Collaborate with product, sales, and marketing to produce customer-facing content
  • Maintain brand consistency and manage design assets

Job Description

Responsibilities

  • Designing brochures, sales materials, and marketing collateral for the McLanahan Family of Companies.
  • Creating graphics, infographics, e-books, social media content, and website visuals that support marketing campaigns.
  • Collaborating with product managers, sales leaders, and marketing team members to develop engaging customer-facing content.
  • Designing trade show signage, banners, flyers, and promotional materials that help showcase our products and services.
  • Transforming technical information from webinars, blogs, presentations, and podcasts into clear, visually appealing marketing pieces.
  • Assisting with the design and formatting of the company's annual report.
  • Preparing artwork for both print and digital platforms while ensuring quality and accuracy.
  • Maintaining brand consistency across all materials by following established brand guidelines.
  • Organizing and managing brand assets, templates, logos, and design files.
  • Supporting company initiatives across departments, including Human Resources, Safety, and Internal Communications.

Requirements

  • A bachelor's degree in Marketing, Graphic Design, or a related field.
  • One to three years of marketing, graphic design, or related experience preferred.
  • Strong proficiency in Adobe Creative Suite, especially InDesign, Illustrator, and Photoshop.
  • Experience using modern design tools such as Canva.
  • Excellent organizational skills and attention to detail.
  • Strong written and verbal communication skills.
  • The ability to work effectively with a variety of teams and stakeholders.
McLanahan Corporation logo

McLanahan Corporation

3.8 Glassdoor

McLanahan Corporation is an industry-leading, global provider of processing solutions for the aggregates, mineral and C&D recycling industries. From primary crushing to sand and mineral processing to tailings and water management, McLanahan designs and manufactures processing solutions for both wet and dry applications that are tailored to each unique operation for a variety of industries.We’ve also applied our engineering expertise in the aggregates and mining industries to the dairy industry, providing innovative solutions for sand-manure separation, bedding management, manure management and freestall management on dairies of all sizes.As one of the oldest manufacturing companies in the United States, we’ve built a legacy of trust, durability, and performance backed by over 190 years of experience. With dedicated engineers, in-house lab testing, project managers, field service technicians and more throughout several key regions of the world, McLanahan provides global support from the selection process through the life of your equipment. Founded in 1835, McLanahan Corporation is in its fifth and sixth generation of family ownership and management. We believe we are the oldest, family-owned, operating foundry in the United States, and we were recently listed by Family Business magazine as the 49th oldest family business in the USA. McLanahan's corporate headquarters remain at the original site in Hollidaysburg, Pa., USA.

Hollidaysburg, Pennsylvania, USA
366 employees (31 in marketing)
1% recommend to a friend
1% CEO approval

Marketing Team

Marketing Team Size
18 (5% of company)
Marketing Roles Posted (Last 30 Days)
1

Traffic Signals

Monthly Visitors
37.5K
Monthly Google Ads Budget
$3.4K
Traffic Source Mix
Search
67.6%
Direct
20.3%
Referral
12%

Headcount Trend

Current headcount: ~366
McLanahan Corporation logo

Marketing Assistant - Branding

McLanahan Corporation · Hollidaysburg, PA · Unknown