Responsibilities

• Develop and execute comprehensive marketing strategies that drive dining participation, meal plan growth, and retail revenue through data-driven campaigns, merchandising, consumer insights, and cross-functional collaboration.
• Lead integrated campus engagement initiatives by building strategic partnerships with university stakeholders, planning high-impact events and promotions, and strengthening brand awareness across the campus community.
• Direct multi-channel communications and brand management , overseeing social media, web content, digital signage, promotional materials, and storytelling to deliver a consistent and engaging dining experience.
• Measure marketing performance and optimize results by analyzing sales trends, ROI, customer feedback, and market insights while presenting strategic recommendations and supporting operational and financial objectives.
• Assists in all marketing, advertising, and promotional activities.
• Analyzes customer/resident research, current market conditions and competitor information.
• Assists in the development and implementation of marketing plans and projects for new and existing accounts.
• Expands and develops marketing platforms.
• Manages the productivity of the marketing plans and projects.
• Monitors, reviews and reports on all marketing activity and results.

Requirements

• At least 2+ year’s of prior experience in marketing.
• Proficient in MS Office: experience with Adobe suite (Photoshop, InDesign).
• Essential Duties and Responsibilities: - Assists in all marketing, advertising, and promotional activities.
• Analyzes customer/resident research, current market conditions and competitor information.
• Assists in the development and implementation of marketing plans and projects for new and existing accounts.
• Expands and develops marketing platforms.
• Manages the productivity of the marketing plans and projects.
• Monitors, reviews and reports on all marketing activity and results.
• Delivers marketing activity within agreed budget.
• Reports on return on investment and key performance metrics.

Benefits

• Opportunities for Training and Development
• Retirement Plan
• Associate Shopping Program
• Health and Wellness Programs
• Discount Marketplace
• Identity Theft Protection
• Pet Insurance
• Voluntary Benefits, including Critical Illness Insurance, Accident Insurance, Hospital Indemnity Insurance, Legal Services, and Choice Auto and Home Program
• Medical
• Dental