Marketing Analytics Manager

Fort Worth, TX (Unknown)

Salary Not AvailableSenior Level3+ years exp

Posted 7 days ago

Job Summary

Own marketing analytics and reporting ecosystem, translating data into actionable insights and leading dashboards and data deliverables.

  • Lead measurement and translate insights into recommendations
  • Develop dashboards and ensure data quality across platforms

Job Description

Responsibilities

  • Lead marketing measurement and translate insights into actionable recommendations
  • Manage and report on key marketing metrics across the marketing funnel
  • Analyze relationships between marketing efforts and business outcomes
  • Manage ad hoc marketing analytics requests from end-to-end
  • Develop dashboards, and other data-oriented deliverables that meet the needs of both marketing teams and senior leaders
  • Support testing, ensuring learnings are shared across teams
  • Serve as the connective layer across analytics platforms and tools, ensuring data flows are accurate, consistent, and comparable across sources
  • Monitor and maintain data quality within the marketing databases and our dashboarding systems
  • Assist with the implementation and governance of tracking infrastructure (UTMs, tags, pixels) to ensure accurate data capture across marketing channels

Preferred

  • 5+ years of experience in marketing analytics and data analysis, preferably in B2B software
  • Experience with creating attribution models and marketing mix models
  • Experience with experimentation and incrementality testing
  • Hands on experience with tools like Hubspot, Salesforce, Tableau, Looker, Power BI, Google Analytics, Segment, Databricks, GCP, Google Tag Manager, Github, Vertex AI, and BigQuery

Benefits

  • We are a hybrid company. All team members at Auctane in Austin come into the office Tuesdays, Wednesdays and Thursdays.
  • Take the reins of your time off with our Flex Time Off policy – because work-life balance should always be in your hands!
  • We offer 12 paid holidays for all of our US employees!
  • 401k employer matching program – because your future deserves a friendly boost!
  • We conduct annual merit reviews to recognize and reward your hard work and achievements.
  • Company events, we work hard, play hard! We do our best every day, even at our regular team-building events.
  • Attractive office space in the heart of central Austin, Texas (free drinks, snacks…).
  • Indulge in weekly catered lunches at our office – a delicious perk to fuel your work.
  • Health and Wellness: The well-being of our team is super important to us. Choose from different options that include medical, dental, and vision plans.
  • Fitness center in the office with Tonal Mirrors, Pelotons, free weights, etc.
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ShipStation Global

ShipStation Global is the #1 intelligent logistics platform for small and mid-sized shippers. We power millions of businesses and billions of shipments annually — giving growing companies the scale, technology, and expert support they need to use logistics as a competitive advantage. We operate a portfolio of trusted brands across shipping, freight, and fulfillment, with a commitment to building the most comprehensive end-to-end logistics platform in the market. Because when logistics works, businesses win. ShipStation Global brands include ShipStation, Stamps.com, Worldwide Express, GlobalTranz, Metapack, Packlink, Unishippers, JEAR Logistics, and BLX Logistics. Learn more at www.shipstationglobal.com.

Founded in 2011
Dallas, Texas, USA
3.8K employees (90 in marketing)

Funding

Last Raise
Debt Financing

Funding History

  • Jul 2021
    Debt Financing

Traffic Signals

Monthly Visitors
17K
Traffic Source Mix
Search
31.2%
Direct
34.2%
Referral
11.8%
Social
6.9%
Paid
6%

Headcount Trend

Current headcount: ~3.8K

Recent News

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Marketing Analytics Manager

ShipStation Global · Fort Worth, TX · Unknown