Marketing Analyst

New Jersey, USA (Hybrid)

Salary Not AvailableMid Level2+ years expUnavailable

Posted 4 months ago

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Job Summary

Drive analytics support for marketing and sales in acute and non-acute healthcare segments to inform strategy and forecast performance.

  • Must-have: Proficiency in Power BI and advanced Excel with large datasets.
  • Standout: Experience with IQVIA data and cross-functional collaboration across Marketing, Sales, Finance.

Job Description

Responsibilities
  • Provide insights and analytics support for marketing and sales area within the acute and non-acute categories which may include product information, market landscape analysis, competitive intelligence, sales, data, pricing, or other data needed to make data-informed decisions in support of growing business and meeting financial forecasts
  • Identify critical business drivers / opportunities and develop recommendations to guide strategy
  • Design and run:
  • Management and KPI reports to support operations, sales, and business leadership
  • Ad-hoc analysis to answer key questions from leadership, sales, marketing
  • Reports to model future performance based on historical data, i.e. market pricing, share analysis, etc.
  • Perform analysis and develop insights based on various market dynamics, including Health System impact, market access influence and other market players
  • Conduct deep dives on specific topics within product areas to find root causes, identify opportunities and define solutions
  • Contribute to the improvement of operational metrics (revenue, utilization, client satisfaction and opportunity pipeline) through the execution and development of operational processes
  • Conduct reporting in Excel and business analysis tools such as Power BI
  • Execute operational initiatives such as opportunity management, resource planning, management tracking and forecasting, customer relationship management, customer satisfaction program, or infrastructure projects
  • Partner with external organizations including consultants, data providers and information technology partners
  • Generate local market insights to inform commercial strategy, planned tactics and execution
  • Partner with Marketing and Sales to plan and execute key initiatives based on insights and recommendations
  • Collaborate with other insights & analytics functions to align on strategy, share insights and learn from best practices
  • Conducting objective secondary data analysis and communicate insight story of synthesizing different sources and types of data
  • Partner with Marketing, Sales, Finance, Supply Chain and Sales Operations to support business planning process
  • Provide strategic guidance to support existing products and key new product launches
  • Create, maintain and distribute market share reports, latest estimate data, and pricing files
  • Prepare invoices for management signoff and track actual spend vs op ex budget
Requirements
  • Proficient in Microsoft suite of products including Teams and Power BI preferred
  • Strong excel skills required; skilled in working with large datasets
  • Experience with IQVIA data preferred
  • Experience in utilizing Salesforce preferred but not required
  • Pharmaceutical analytics and/or consulting experience is strongly preferred
  • Comfort operating in a fast-paced environment, with a focus on delivering high quality analytics, insights, and reports
  • Innate intellectual curiosity, demonstrated desire to take initiative and ability to think creatively to solve problems
  • Project management, quantitative analysis skills required
  • Effectively work in a regulated industry
  • Bachelor's degree required. Preferred degree in Mathematics, Statistics, Engineering, Finance, or Business.
  • Master's degree is preferred
  • 1-2 years analytics experience; 1+ years advanced analytics and data visualization skills
  • Prior generic pharmaceutical experience a plus
Preferred
  • Experience with IQVIA data preferred
  • Experience in utilizing Salesforce preferred but not required
  • Pharmaceutical analytics and/or consulting experience is strongly preferred
  • Power BI preferred
  • Strong excel skills required; skilled in working with large datasets (implied as preferred familiarity)
  • Proficient in Microsoft suite of products including Teams and Power BI preferred
Eugia US LLC logo

Eugia US LLC

Eugia is an independent specialty pharmaceutical company focused on delivering generic sterile injectables, oncology, hormones, and ophthalmicmedicines.Our best-in-class, dedicated manufacturing and R&D capabilities are poised to meet today’s customer needs, and we are committed to providing our customers and partners with high-quality specialty medicines.Our name embodies who we aspire to be as a company – EU meaning β€œgood” and hyGIA being the goddess of good health – together reflecting our focus on delivering products that are foundational to ensuring good health for millions of people around the world.For more information, visit EugiaUS.com

Cranbury, New Jersey, USA
57 employees (2 in marketing)

Traffic Signals

Monthly Visitors
10.5K
Traffic Source Mix
Search
35%
Direct
43.2%
Referral
6.5%
Social
13.8%
Paid
1.4%

Headcount Trend

Current headcount: ~57

Marketing Team

Marketing Team Size
2 (4% of company)
Median Career Experience
2 years
Median Tenure
1.5 years