Marketing Analyst

Dallas, TX (On-site)

Salary Not AvailableMid LevelContract

Posted 5 months ago

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Job Summary

Drive MarTech business analysis and integration work translating requirements into specs for Adobe Experience Cloud and CDP initiatives.

  • Own analysis translating MarTech and ad tech needs into specs.
  • Must-have: Adobe Experience Cloud experience plus CDP/data governance knowledge.
  • Standout: Cross-functional collaboration across marketing, data engineering, and product teams.

Job Description

Responsibilities

  • Experience as a Business Analyst or similar role within digital marketing, Ad Tech, or MarTech.
  • Hands-on familiarity with Adobe Experience Cloud products, such as Adobe Analytics, Adobe Target, Adobe Campaign, and AEP.
  • Strong understanding of customer data platforms (CDPs), identity resolution, and data governance best practices.
  • Knowledge of ad tech integrations, including LiveRamp, clean rooms, and data onboarding partners.
  • Skilled in gathering, documenting, and translating business requirements into functional specifications for technical and marketing teams.
  • Ability to research and write both functional and technical requirements clearly and precisely.
  • Experienced in preparing and delivering presentations tailored for executive audiences.
  • Capable of analyzing and enhancing digital customer journeys, personalization use cases, and campaign performance.
  • Possesses strong stakeholder management skills to bridge gaps between marketing, data engineering, and product teams.
  • Kno
Droisys logo

Droisys

3.7 Glassdoor

Droisys is an innovation technology company, with a reputation of delivering top engineering projects and teams to meet, execute, and solve complex business challenges & deliver nuanced solutions. Droisys specializes in end-to-end delivery of highly tailored technology solutions designed by the best software engineers in the industry. Droisys has teams onsite/remote, offsite, and offshore to deliver around-the-clock results. If your business problem can be solved with a software, Droisys can build it.Droisys is a full-service software development provider. We are experts when it comes to uncovering our clients' true operational issues and creating innovative solutions. We improve processes that cross business boundaries and deliver the highest ROI opportunities. We take responsibility by working side-by-side with our clients to implement their recommendations. We help our customers build and manage applications, enabling them to operate and collaborate like market leaders. Highlights* Consistent growth in 17+ years in business.* Ranked 10 consecutive years on Inc. Magazine’s list of the Top 50 SF Bay Area IT companies.* Recognized by the Business Journal as one of Silicon Valley’s fastest-growing private companies.* 300+ team members across the globe to provide the best possible service to our clients.* Serviced 100+ customers in 6 continents.

Founded in 2003
Fremont, California, USA
514 employees (8 in marketing)
72% recommend to a friend
81% CEO approval

Traffic Signals

Monthly Visitors
11.6K
Traffic Source Mix
Search
32.4%
Direct
21.1%
Referral
3.7%
Social
3.1%
Paid
0.8%

Headcount Trend

Current headcount: ~512