Marketing And Advertising Coordinator

Knoxville, TN (On-site)

$50K/yr – $75K/yrMid LevelFull time

Posted 4 days ago

Job Summary

Own planning and execution of paid media across TV, radio, print, digital and OOH, manage media partnerships, track performance and budgets, and support events and content updates.

  • Plan and negotiate co-op and other paid media with vendors
  • Track campaign ROI and budget across channels
  • Coordinate with creative resources and site updates

Job Description

Responsibilities

  • Plan, negotiate, and manage co-op advertising agreements with vendors and partners
  • Coordinate TV and radio ad buys, including scheduling, creative delivery, and performance tracking
  • Manage print and magazine advertising placements, deadlines, and proofs
  • Oversee billboard and out-of-home (OOH) advertising selection and rotation
  • Execute geo-fencing and location-based paid advertising campaigns
  • Manage additional paid advertising channels as assigned
  • Manage website content updates and overall site performance
  • Own SEO strategy, including keyword optimization, local search rankings, and site audits
  • Track and report on campaign performance, budget spend, and ROI across all channels
  • Coordinate with creative/design resources to ensure ads are on-brand and delivered on schedule

Requirements

  • Strong organizational skills and ability to manage multiple vendor relationships and deadlines
  • Excellent written and verbal communication skills
  • Detail-oriented with strong budget-tracking and reporting skills
  • Proficiency in Microsoft Office/Excel

Preferred

  • Bachelor's degree in Marketing, Advertising, Communications, or related field preferred
  • Experience in traditional media buying/planning (co-op, TV, radio, print, OOH) preferred
  • Familiarity with geo-fencing or other location-based digital advertising a plus
  • Experience with website content management (e.g., WordPress, Shopify) and SEO best practices preferred
  • Retail or jewelry industry experience a plus, but not required

Benefits

  • 401(k)
  • Dental insurance
  • Employee discount
  • Health insurance
  • Paid time off
Markmans Diamonds logo

Markmans Diamonds

Harold and Ida Markman opened their first jewelry store in October 1976. Their plan was to provide their customers with the “best quality and best service at the best price.” While this is an idea that a lot of companies claim is their goal, Markmans made this the foundation of their business. This concept is an ongoing promise shared also by their son, Steve Markman, who joined the team in 1978.As will happen when a business fulfills its promises, customers have continued to make Markmans their source for special moments. Parents and grandparents purchase those first jewelry pieces for their children and their children’s children. Markmans has given birth to family keepsakes and heirlooms through the thoughtful purchases given by customers to those they love. Our customers continue to return to Markmans for their jewelry needs and encourage others to visit our stores as well. When you see a gift box with a Markmans logo, you know something special is inside.Because the knowledge of Markmans dedication to quality and service to their customers became known throughout East Tennessee, Markmans expanded to an additional location in Chattanooga, Tennessee in 1978. Located outside the Hamilton Place Mall, the Chattanooga store offers the same high level of service and customer satisfaction as found in the original Knoxville store.Like the Knoxville flagship store, the Chattanooga store continues its promise of providing the best quality and best service at the best price. In order to do this, the tradition of training each employee to follow the methods of service established by Harold Markman continues. The expectation of employees is to provide service with knowledge and true, caring commitment.

Founded in 1976
Knoxville, Tennessee, USA
32 employees (8 in marketing)

Salaries

Posted range

$50K/yr – $75K/yr

Taken straight from the job posting.

See all Markmans Diamonds salaries

Marketing Team

Marketing Team Size
2 (6% of company)
Marketing Roles Posted (Last 30 Days)
1

Traffic Signals

Monthly Visitors
4.1K
Monthly Google Ads Budget
$166

Headcount Trend

Current headcount: ~32
Markmans Diamonds logo

Marketing And Advertising Coordinator

Markmans Diamonds · Knoxville, TN · On-site