Marketing and Admission Director

New Berlin, WI (On-site)

Salary Not AvailableSenior LevelFull time

Posted 3 months ago

Job Summary

Drive local outreach and occupancy for a senior living community through relationship-building, community presence, and compliant operations.

  • Own community outreach, relationships with professionals, and promotional materials to generate inquiries.
  • Must-have: Superior communication skills and customer service orientation.
  • Standout: Meets occupancy targets and monthly contact metrics.

Job Description

Responsibilities

  • Ensures the CAPLICO Core Values and Code of Conduct are adhered to at all times.
  • Ensures compliance with Resident Rights and HIPAA policies at all times.
  • Fosters a positive community image in the local community and presents a professional image.
  • Forms alliances with key community individuals who have influential relationships with the geriatric population and/or their family members.
  • Develops and cultivates relationships with religious, healthcare, skilled-care, and other professional businesses and service providers in the community.
  • Identifies, creates and distributes appropriate promotional materials designed to generate additional inquiries.
  • Represents the community at local community functions by making informational presentations. This may also include hosting/leading local support groups and participating in other appropriate community organizations’ events.
  • Meets or exceeds the community’s established performance measures of the minimum contacts to be made per month.
  • Meets budgeted occupancy goals for the community.
  • Cultivates resident and family relationships to generate leads, conducts community tours and assesses candidates’ needs. Qualifies financially and physically eligible candidates and works towards a move-in commitment by every qualified candidate.

Requirements

  • Superior communication skills and strong customer service orientation required.
  • Valid state issued driver’s license and travel are required.

Preferred

  • Degree in marketing or human services field preferred.
  • Prior experience in marketing to seniors, in sales, senior housing, long-term care insurance, hospitality or an appropriate healthcare/personal care background preferred.

Benefits

  • Paid holidays - New Years Day, Memorial Day, 4th of July, Labor Day, Thanksgiving, and Christmas
  • Paid vacation and sick time
  • Paid training
  • Medical/Dental/Vision
  • 401k
  • Employee Assistance Programs
  • Employee Emergency Fund
  • Plus, many more!
Sunset Woods Senior Living logo

Sunset Woods Senior Living

Robin’s Landing was conceived out of a sincere desire to create a place where we would be confident and excited to place our own family members. We realize that selecting a new home for your loved one is an important decision. That is why we treat every resident like an extension of our family.Each Robin’s Landing community was specially designed to provide a home-like atmosphere that is safe, secure, warm, and uplifting.

New Berlin, Wisconsin, USA
5 employees

Traffic Signals

Monthly Visitors
701
Traffic Source Mix
Search
8.5%
Direct
8.5%
Referral
73.8%
Social
8.1%
Paid
1%

Headcount Trend

Current headcount: ~5
Sunset Woods Senior Living logo

Marketing and Admission Director

Sunset Woods Senior Living · New Berlin, WI · On-site