Marketing Account Strategist

Akron, OH (On-site)

Salary Not AvailableMid Level3+ years expSalaried Ft

Posted 2 months ago

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Job Summary

Drive client marketing strategy and relationship management as an FSM Account Strategist.

  • Own listening to clients and documenting tactics in Account Plans.
  • Must-have: 3+ years of marketing/communications experience in an agency environment.
  • Standout: Cross-functional collaboration and proactive client engagement.

Job Description

Responsibilities

  • Listen to, understand, and consult with clients on their needs and goals
  • Ideate and facilitate solutions to help drive client initiatives, documenting tactics in Account Plans
  • Convey client needs/goals and context to the internal team verbally and in writing
  • Navigate all client interactions with a focus on partnership and workability
  • Prepare and present strategies, media plans, and creative concepts at client meetings
  • Conduct daily and weekly client interactions, proactively reaching out to clients
  • Collaborate with cross-functional teams to produce effective deliverables and outcomes for clients
  • Avoid overcommitting by balancing internal and external demands so that all work is completed in a timely fashion according to its urgency

Requirements

  • Top-Notch Communications Skills. You’re not just a good writer and speaker, you are good at listening, capturing ideas, presenting, writing creative briefs, and more.
  • Marketing Expertise. You have a comprehensive knowledge of the marketing landscape through experience leading diverse campaigns and MarComm efforts. A strategic thinker, adept at devising client-specific marketing strategies.
  • Intentional Relationship Building Skills. You are able to build rapport and credibility with clients on professional and personal levels while easily collaborating with the internal team.
  • Discernment. You can accurately evaluate situations, foresee and understand implications, and manage time based on an understanding of priorities.
  • Admirable Work Ethic. You are driven by a desire to get the job done and care about achieving your clients’ goals.
  • 3+ years of marketing and communications experience in an agency environment (additional experience on the client-side is strongly considered)
Full Spectrum Marketing (FSM) logo

Full Spectrum Marketing (FSM)

At FSM, we each have our job titles, but what truly unites our team is a shared curiosity to understand your organization, audience, industry and goals.Put simply, clients come to us for websites, branding, logos, lead-generation strategies and social media campaigns.What they discover in the process is a team of passionate marketers who go beyond delivering campaigns — we become partners in driving business solutions.

Founded in 2014
Akron, Ohio, USA
30 employees (12 in marketing)

Traffic Signals

Monthly Visitors
3.5K
Monthly Google Ads Budget
$6.6K
Traffic Source Mix
Search
53.3%
Direct
28.2%
Referral
7.4%
Social
9.4%
Paid
1.4%

Headcount Trend

Current headcount: ~30

Marketing Team

Marketing Team Size
10 (33% of company)