Market Manager

St. Louis, MO (Remote)

Salary Not AvailableSenior Level5+ years expFull time

Posted 2 days ago

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Job Summary

Own the end-to-end market strategy and growth plan, drive market sizing, segmentation, and competitive insights, and shepherd cross-functional roadmaps from discovery to execution.

  • Lead market sizing, trends, and competitor analysis to shape Copeland’s growth plan
  • Coordinate cross-functional teams to translate insights into market strategies and roadmaps
  • Oversee planning cadences and measure impact with defined KPIs

Job Description

Responsibilities

  • Develop and deliver the Copeland Business Strategy Plan, including market sizing , key trends analysis, and competitor insights
  • Create market roadmaps to guide product and solution development
  • Identify M&A opportunities and develop strategic roadmaps
  • Conduct value assessments to support value propositions
  • Gather and analyze Voice of Customer insights to understand market challenges, customer needs, and regulatory impacts
  • Monitor competitive strategies and end-user requirements to influence specifications and market strategies
  • Define market segmentation, targeting, and prioritization to guide resource allocation and strategic focus
  • Translate market insights into clear growth initiatives and align cross-functionally (Product, Portfolio Marketing, Commercial teams ) to drive execution
  • Embed market intelligence into planning cadences (e.g., AOP, strategy reviews) to ensure decisions are data-driven and aligned
  • KPIs: Market growth and share vs. plan; Revenue and profitability by market; Delivery and execution of 5-year market strategy; M&A pipeline quality and success; Adoption and impact of market insights in business decisions

Requirements

  • Minimum 5+ years of experience in market research, strategy development, or a related field
  • Proven leadership and communication skills with success in aligning cross-functional teams to execute market strategies
  • Advanced proficiency with data analysis tools, market modeling platforms, and visualization tools for market sizing, segmentation, and performance tracking
  • Strong analytical and problem-solving skills rooted in data-driven decision-making and strategic planning
  • A relentless pursuit of excellence and a strong desire to build agile systems that support commercial and operational excellence
  • Deep commitment to ownership, continuous learning, and taking proactive steps to improve business outcomes
  • Bachelor’s degree in marketing, business administration, economics, engineering or a related field
  • Ability to travel 30%+

Preferred

  • Master’s degree in marketing, business administration, economics, engineering or a related field
  • Advanced knowledge of market segmentation, competitive analysis, and growth strategy development
  • Experience in identifying M&A opportunities and developing strategic roadmaps
  • Deep understanding of market dynamics, customer needs, and regulatory impacts on business strategy
  • Familiarity with Voice of Customer (VoC) methodologies and tools
  • Knowledge and previous work experience in the Cold Chain – Foodservice industry or related experience with Copeland compression, controls, and enterprise services

Benefits

  • Flexible and competitive benefits plans offer the right options to meet your individual/family needs: medical insurance plans, dental and vision coverage, 401(k) and more. We provide employees with flexible time off plans, including paid parental leave, vacation and holiday leave.
Copeland logo

Copeland

3.6 Glassdoor

Copeland is a global leader in sustainable climate solutions. We help commercial, industrial, refrigeration and residential customers reduce their carbon emissions and improve energy efficiency.We are addressing issues like climate change, growing populations, electricity demands, and complex global supply chains with innovations that:Advance energy transition in heating, cooling and cold chain solutions.Accelerate the adoption of refrigerants that reduced climate impact.Safeguard critical goods like food and medicine through the refrigerated supply chain (cold chain).Sustainability has been at the heart of who we are for over 100 years.We are backed by 18,000 talented colleagues globally with feet on the ground in more than 40 countries – a global presence that makes it possible to serve customers wherever they are in the world and meet challenges with scale and speed. Our industry-leading brands and diversified portfolio deliver innovation and technology proven in over 200 million installations worldwide.Together, we create sustainable solutions that improve lives and protect the planet today and for future generations.

Founded in 1971
St Louis, Missouri, USA
4.5K employees (190 in marketing)
68% recommend to a friend
71% CEO approval

Traffic Signals

Monthly Visitors
419.4K
Monthly Google Ads Budget
$25.6K
Traffic Source Mix
Search
51.9%
Direct
39.4%
Referral
6.7%
Social
0.9%
Paid
1%

Headcount Trend

Current headcount: ~4.6K

Marketing Team

Marketing Team Size
153 (3% of company)
Marketing Roles Posted (Last 30 Days)
2

Funding

Total Funding
$3.5B
Last Raise
$3.5B
Secondary Market, 2 years ago

Funding History

  • Jun 2024
    Secondary Market • $3.5B

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