Manager, WWGS Marketing Analytics

Austin, TX (Unknown)

$127K/yr – $189K/yrManager7+ years expFull time

Posted 5 months ago

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Job Summary

Drive data-driven marketing analytics for WWGS across multiple grocery brands, leading automated reporting and dashboards.

  • Lead WWGS Marketing Analytics to deliver automated reporting, dashboards, and insights.
  • 7+ years in marketing analytics, BI, or related analytical roles.
  • Cross-functional scope across Marketing, Finance, BIE, and Consumer Insights.

Job Description

Responsibilities

  • Lead the WWGS Marketing Analytics team to deliver automated reporting, dashboards, and insights that enable marketing leaders to optimize channel investments and drive customer engagement across Whole Foods Market, Amazon Fresh, and new grocery formats.
  • Define and execute the analytics strategy for measuring marketing effectiveness across all channels including email, push notifications, paid media, organic search, and onsite experiences.
  • Partner with Marketing, Finance, BIE, and Consumer Insights teams to understand business needs and translate them into analytical solutions with clear success criteria.
  • Drive the automation of manual reporting processes by partnering with BIE to build data pipelines and self-service dashboards that scale analytics capabilities.
  • Deliver automated inputs for Weekly Business Reviews, Monthly Business Reviews, Monthly Performance Reports, and Quarterly Planning Reports that provide marketing leaders with timely, accurate insights on campaign performance and business trends.
  • Establish measurement frameworks and analytical standards that ensure consistent, high-quality outputs across all WWGS marketing analytics initiatives.
  • Build and maintain dashboards using tools such as QuickSight, Tableau, or similar platforms to enable self-service access to marketing performance metrics.
  • Define team goals, allocate resources, and manage project timelines to balance tactical delivery against strategic capability-building.
  • Recruit, develop, and retain bar-raising talent with skills in marketing measurement, statistical analysis, data engineering, and business intelligence.
  • Provide regular performance feedback, facilitate career development conversations, and create opportunities for team members to grow their skills and advance their careers.

Requirements

  • Bachelor's degree in management, business administration, economics, engineering, marketing
  • 3+ years of team management experience
  • 7+ years of experience in marketing, marketing analytics, business intelligence, or related analytical roles.

Preferred

  • Experience in retail, consumer packaged goods, or grocery industry with understanding of marketing dynamics and customer behaviors specific to these sectors.
  • Experience leading analytics teams to deliver automated reporting, dashboards, and insights that inform strategic business decisions.
  • Experience with marketing measurement methodologies including campaign performance analysis, attribution modeling, incrementality testing, and customer segmentation.
  • Experience with A/B testing methodologies, experimental design, hypothesis testing, and causal inference techniques.
  • Experience with marketing attribution modeling, marketing mix modeling, or multi-touch attribution approaches.

Benefits

  • The base salary range for this position is listed below. Your Amazon package will include sign-on payments and restricted stock units (RSUs).
  • Final compensation will be determined based on factors including experience, qualifications, and location.
  • Amazon also offers comprehensive benefits including health insurance (medical, dental, vision, prescription, Basic Life & AD&D insurance and option for Supplemental life plans, EAP, Mental Health Support, Medical Advice Line, Flexible Spending Accounts, Adoption and Surrogacy Reimbursement coverage), 401(k) matching, paid time off, and parental leave.
  • Learn more about our benefits at https://amazon.jobs/en/benefits.

Marketing Team

Median Career Experience
2 years
Median Tenure
3 years
Marketing Roles Posted (Last 30 Days)
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