Responsibilities

• Define a consistent, recognizable point of view for Dolby on LinkedIn, one voice and one through-line that builds week over week, so people can describe what Dolby’s LinkedIn is about in a sentence
• Build and run an executive visibility program from the ground up, sourcing real insight directly from Dolby’s leaders and shaping it into content that reads as an informed technical perspective, not a corporate account with a headshot attached
• Move the company page from an operational bulletin board and announcement feed into a destination practitioners actually choose to follow
• Develop the recurring formats, franchises, and angles, not just individual posts, that make Dolby’s LinkedIn presence feel additive to the industry conversation instead of one more brand shouting into it
• Turn product milestones, partnerships, and technical achievements into content built for a professional and practitioner audience, not a press release with a LinkedIn wrapper
• Partner with corporate communications, investor relations, and employer brand so executive and company voice build the same through-line instead of competing for attention
• CES and corporate events will be an important part of this position – building a frame of reference for the industry, Dolby employees and Execs.
• Own Dolby’s X presence as a living, real-time technical and cultural voice, not a repost channel, one that reads as genuinely into this technology rather than managing a queue
• Translate real curiosity about audio and video technology into fast, sharp posts and replies people read as coming from someone who gets it
• Monitor and participate in the conversations that matter to Dolby’s audience: audio and video technology, entertainment tech, developer and creator communities, and industry news

Requirements

• 6+ years in social media, community, or B2B content roles, with real hands-on content ownership of Reddit, LinkedIn and X, not just oversight of someone else’s calendar
• Direct, credible experience building or growing a brand’s presence on Reddit specifically, including a real track record of participating in communities before ever pitching anything
• Genuinely curious about audio and video technology: the kind of person who reads a spec sheet or an engineering blog post because they want to, and enjoys learning the ins and outs of how immersive media actually works
• Able to turn that curiosity into a distinct point of view on LinkedIn, not a templated posting cadence, and knows what makes content additive versus just more noise
• Sharp understanding of how each platform’s algorithm, culture, and unwritten rules actually work, beyond generic social media best practice, including a clear instinct for when a subreddit wants a brand in the conversation and when it very much doesn’t
• Experience with executive ghostwriting, personal branding, or thought leadership programs at the manager level
• Comfortable owning ambiguity: this role is building two of its three platforms, the LinkedIn reframe and Reddit from scratch, with no existing playbook to lean on
• A fast, precise writer across registers: technical enough for developer audiences, credible enough for executives, human enough for Reddit
• Experience with social listening, analytics, and reporting tools, and the judgment to turn data into a point of view rather than a dashboard

Preferred

• Experience in consumer technology, audio and video, entertainment technology, or a comparably technical B2B and B2C hybrid brand
• Existing relationships or credibility within audio, home theater, gaming, or developer communities
• Experience advising or managing senior executives directly