Manager, SEO

New York City, NY (Hybrid)

$90K/yr – $110K/yrManager4+ years expFull time

Posted 2 weeks ago

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Job Summary

End-to-end SEO ownership across strategy, execution, and measurement for B2B/SaaS, with a focus on content, technical, and link-building levers that drive qualified organic traffic.

Own SEO strategy and execution from keyword research through performance reporting, aligning with business objectives.
Lead content optimization, on-page best practices, and UX enhancements to improve rankings and engagement.
Drive link-building, technical audits, and staying ahead of algorithm shifts to maintain competitiveness.

Job Description

Responsibilities

End-to-End SEO Strategy & Execution: Develop, implement, and manage comprehensive SEO strategies to achieve business objectives, increase organic search visibility, and drive qualified traffic to our website.
Content SEO: Collaborate with content creators and writers to optimize new and existing content for key pages, ensuring alignment with SEO best practices and keyword strategies. This includes optimizing on-page elements, content structure, and user experience.
Technical SEO: Conduct regular technical SEO audits and implement recommendations to improve website performance, crawlability, indexability, and overall site health. This includes managing sitemaps, robots.txt, schema markup, site speed, and resolving technical SEO issues (e.g., broken links, redirect chains, canonicalization).
Link Building: Develop and execute effective link-building strategies to acquire high-quality backlinks from authoritative websites, improving domain authority and search rankings.
SEO Keyword Strategy: Conduct in-depth keyword research to identify high-value keywords and long-tail opportunities. Develop and maintain a comprehensive keyword strategy that informs content creation, technical optimizations, and overall SEO efforts.
Performance Monitoring & Reporting: Monitor, analyze, and report on SEO performance using tools like Google Analytics, Google Search Console, and other SEO platforms. Provide actionable insights and recommendations for continuous improvement.
Stay Up-to-Date: Keep team up to date on the latest SEO trends, algorithm updates, and industry best practices to ensure our strategies remain effective and competitive.

Requirements

4-6 years of hands-on experience in SEO, with a proven track record of success in driving organic growth, ideally in a B2B or SaaS vertical
In-depth knowledge of search engine algorithms and ranking factors in LLMs and AI Visibility.
Strong understanding of technical SEO principles and best practices.
Experience with various SEO tools (e.g., SEMrush, Ahrefs, Moz, Google Analytics, Google Search Console, Screaming Frog).
Proficiency in managing Google Merchant Center and optimizing product feeds.
Demonstrated experience in developing and executing successful link building campaigns.
Excellent analytical skills with the ability to interpret data and translate it into actionable insights.
Strong communication and interpersonal skills, with the ability to collaborate effectively with cross-functional teams.
Highly organized, detail-oriented, and able to manage multiple projects simultaneously.
People leadership experience