Manager, RMN Search

Responsibilities

• PRIMARY RESPONSIBILITIES:
• - Build and run retail search campaigns across Amazon, Walmart Connect, Instacart, Kroger, Criteo and other retail media networks.
• - Own the hands-on setup, management, optimization and reporting of retail search in Pacvue, Skai and native retailer platforms.
• - Develop keyword, ad group, audience and targeting strategies, and refine activation plans based on client goals and what each platform can do.
• - Manage daily and weekly optimizations and keep improving them across platforms and clients.
• - Own budget management across multiple clients, including allocation, pacing, reconciliation and making sure client-facing budget documents are accurate.
• - Support retail strategy, client media mix and budget allocation recommendations.
• - Report on campaign performance and turn the results into insights and recommendations tied to client goals.
• - Act as the main activation partner for multiple Publicis agency and client teams, and set clear expectations, timelines and deliverables.
• - Build relationships with retailer and platform partners, keep up with new formats and beta opportunities, and bring those opportunities to clients.

Requirements

• 4–6 years of retail search experience at an agency, a retail media network or a CPG company.
• Required: hands-on experience with Pacvue and Skai.
• Required: Amazon Ads experience plus at least 1 other retail media network, such as Walmart Connect, Instacart, Kroger, Criteo, Citrus Ad or Target Roundel.
• Proven experience managing budgets, pacing and reconciliation across multiple clients or accounts.
• Hands-on media buying experience, including building keyword, audience and targeting strategies in the platform and managing real-time bidding.
• Advanced Excel and Google Sheets skills, including pivot tables and VLOOKUP.
• Confident presenter who can explain complex results clearly.
• Strong attention to detail and the ability to manage several clients, teams and timelines at once.
• A hands-on, roll-up-your-sleeves approach. Collaborative, but willing to challenge peers or clients to get the best results.

Benefits

• Publicis Groupe provides robust and inclusive benefit programs and policies to support the evolving and diverse needs of our talent and enable every person to grow and thrive. Our benefits package includes medical coverage, dental, vision, disability, 401K, as well as parental and family care leave, family forming assistance, tuition reimbursement, and flexible time off.