Responsibilities

• Partially client-facing role developing and flawlessly executing best-in-class connected commerce campaigns, mainly on Walmart Connect and Amazon DSP.
• Hands-to-keyboard set-up, management, and optimization of campaigns on Walmart Connect and Amazon DSP. Provide training and troubleshooting to the rest of the team on this platform.
• Work with eCommerce team to ensure full Amazon resources are being utilized, such as the Amazon Brand Innovation Lab and Amazon Marketing stack. Keep current on Amazon display/DSP innovations and new features.
• Supervise and train a Specialist/Sr. Specialist. This is a people-managing role. You will be responsible for training, setting goals, and overall supervision of the Specialist.
• Supervise creation of reports and presentations highlighting the campaign set-up and final plan with internal teams. Report back on campaign performance.
• Collaborate with vendor and team to provide campaign data, insights and strategic recommendations based on client objectives, media strategy and results
• Develop clear understanding of campaign set-up, performance and reporting structure and clearly set and communicate performance expectations with internal teams.
• Proactively communicate with Director and team. Proactive communication is especially important in today’s world of remote work.
• Management of budgets, ensuring all client facing documents are accurate, and all vendor savings are documented for financial reporting.
• Management of program trackers and timelines.
• Management of vendor partners.

Requirements

• Ability to proactively organize and prioritize workload to manage timelines and deliverables
• Extremely high attention to detail.
• Sound decision-making skills based on industry, agency, and client knowledge.
• Prior hands-to-keyboard Walmart Connect and Amazon DSP experience required. Experience on The Trade Desk and/or DV360 is a plus.
• Experience with other retail media networks is also a plus (such as Citrus Ad, Criteo, Quotient, Promote IQ, Pacvue, Instacart, etc.)
• Experience with verification software (MOAT preferred), Google Ads, and Google Campaign Manager also a plus, but not required.
• Robust spreadsheet skills (both Excel and Google Sheets) with confidence to use, daily, basic formulas, advanced formulas, VLOOKUP, and Pivot Tables.
• Collaborative with willingness to listen and learn
• Comfortable with proactive communication via email, Teams and phone calls

Preferred

• Experience on The Trade Desk and/or DV360 is a plus.
• Experience with other retail media networks is also a plus (such as Citrus Ad, Criteo, Quotient, Promote IQ, Pacvue, Instacart, etc.)
• Experience with verification software (MOAT preferred) is a plus, but not required.