Responsibilities

• Contribute to account strategy including annual budget development, KPIs, partner selection, new tactics, and tracking industry developments
• Gather the research and data needed to formulate tactical plan development and recommendation for client delivery
• Lead client relationship with day to day contact and partner agencies (where applicable) by ensuring a seamless communication process
• Provide direction to Analyst(s) to conduct research necessary to build a new campaign
• QA and oversee trafficking of approved plan into search and social platforms
• Maintain oversight of budget and billing activity (pacing, Prisma management, draft billing, accuracy of budgets vs. strategy flowcharts)
• Oversee Analyst(s) management of campaign budgets, pacing, and bid adjustments
• Develop and recommend optimizations and/or testing plans
• Pull data and research components needed for new business pitches
• Contribute to development of agency level POVs on industry happenings

Requirements

• 3-5+ years of paid search and social media experience, ideally in an agency environment
• Mastery of search and social platforms
• Demonstrated expertise in core MS Excel functions (vlookup, pivot tables, data visualization)
• Excellent written, verbal, and interpersonal communication skills
• Presentation skills are a must
• Demonstrated critical thinking and problem solving skills
• Excellent project management and organization skills
• Ability to work successfully with teams on multiple projects under tight deadlines
• Proven leadership ability
• Demonstrates initiative/”hunger”

Preferred

• Certifications in social platforms (Twitter flight school, Facebook Blueprint)
• Certifications in search platforms (Google Ads, Microsoft Ads)
• Experience in social SAS preferred - i.e. 4C
• Experience in search platforms preferred – i.e. SA360, Kenshoo

Benefits

• medical coverage, dental, vision, disability, 401K, parental and family care leave, family forming assistance, tuition reimbursement, flexible time off.