Responsibilities

• Lead data governance standards across marketing systems, ensuring data accuracy, consistency, and compliance.
• Monitor and maintain data hygiene, including deduplication, identity resolution, and system integrations within marketing systems.
• Support marketing analytics initiatives (BI experience is a plus, but not required).
• Work closely with the analytics team to develop BI dashboards.
• Translate marketing data into actionable insights and recommendations.
• Participate in the rollout of new marketing technology solutions through rigorous quality assurance testing.
• Document test plans, identify defects, validate functionality, and ensure systems meet requirements prior to launch.
• Support company initiatives, including documentation, training materials, and user enablement.
• Support audience segmentation within CDP platform for ad hoc initiatives and campaigns.
• Oversee daily operations, monitoring, and troubleshooting for key marketing platforms, including: Klaviyo (email/SMS marketing automation), Monday.com (project/workflow management/service tool), Amperity (customer data platform).

Requirements

• 5+ years of experience in marketing technology, analytics, or related technical marketing operations role.
• Some experience with business intelligence platforms (Power BI, Tableau, Looker, etc.).
• Hands‑on experience with MarTech systems such as email/SMS platforms, CDPs, workflow tools, or CRM systems.
• Solid understanding of data structures, data governance principles, and system integrations.
• Experience participating in or leading QA processes for technology rollouts.
• Ability to communicate effectively with both technical and non‑technical stakeholders.
• Strong analytical, problem‑solving, and project‑management skills.
• Familiarity with APIs, ETL processes, customer data pipelines, and data mapping.
• Knowledge of marketing attribution modeling or advanced analytics practices.
• Background in working within multi‑location or franchise business models (if relevant).

Preferred

• BI experience is a plus, but not required

Benefits

• A highly energetic and collaborative team.
• A management team that cares about your professional development.
• Free membership for you and plus one family member.
• Discounted Personal Training, and merchandise – including supplements.
• Employee referral program.
• Daily Pay offered - access your funds before payday.
• Competitive pay plus vacation, holiday, and sick pay.*
• Group Health, dental, vision, Supplemental Life, and Employee Assistant Program are offered!*
• 401(k) + Company matching!*
• Personal education growth options with Sophia Learning.