EoS Fitness

Manager of MarTech

Grand Prairie, TX (Hybrid)

Salary Not AvailableManager5+ years expFull time

Posted 4 weeks ago

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Job Summary

Own data governance and ops across marketing tech, turning data quality, integrations, and QA into reliable dashboards and audience‑focused activation.

  • Data governance: set standards, ensure accuracy, compliance.
  • Tech rollout: QA plans, test plans, defect validation before launch.
  • Analytics partnership: translate marketing data into dashboards and actionable audience insights in CDP and connected tools.

Job Description

Responsibilities

  • Lead data governance standards across marketing systems, ensuring data accuracy, consistency, and compliance.
  • Monitor and maintain data hygiene, including deduplication, identity resolution, and system integrations within marketing systems.
  • Support marketing analytics initiatives (BI experience is a plus, but not required)
  • Work closely with the analytics team to develop BI dashboards.
  • Translate marketing data into actionable insights and recommendations.
  • Participate in the rollout of new marketing technology solutions through rigorous quality assurance testing.
  • Document test plans, identify defects, validate functionality, and ensure systems meet requirements prior to launch.
  • Support company initiatives, including documentation, training materials, and user enablement.
  • Support audience segmentation within CDP platform for ad hoc initiatives and campaigns
  • Oversee daily operations, monitoring, and troubleshooting for key marketing platforms, including: Klaviyo (email/SMS marketing automation), Monday.com (project/workflow management/service tool), Amperity (customer data platform)
  • Identify opportunities to improve workflows, integrations, and platform performance.