Manager, Marketing Effectiveness

New York City, NY (Hybrid)

$140K/yr – $158K/yrManager6+ years expFull time

Posted 3 days ago

Job Summary

Own and drive end-to-end MMM and marketing effectiveness programs, translating analytics into strategic recommendations for senior leaders while leading governance, project roadmaps, and team development to maximize client impact and ROI.

  • Own project roadmaps and governance across MMM and marketing effectiveness
  • Mentor teams and develop talent while driving client growth and cross-sell opportunities
  • Translate complex model results into actionable recommendations for C-suite stakeholders

Job Description

Responsibilities

  • Lead Projects
  • Oversee end-to-end Marketing Mix Modelling and Marketing effectiveness programs, from scoping and data strategy through to modelling, insights, and activation.
  • Ensure robust project governance, including data quality, model validity, and actionable recommendations that drive client impact and business growth.
  • Translate complex analytical outputs into strategic narratives and clear actionable recommendations for senior stakeholders and C-suite clients.
  • Define, steer, and monitor project roadmaps using Ekimetrics’ methodologies and standards, ensuring delivery aligns with client objectives, profitability targets, and timelines.
  • Provide strategic oversight to clients, helping them optimize marketing spend, enhance campaign performance, and improve customer segmentation and ROI.
  • Support partners and senior managers in client engagement, delivering strategic insights, shaping proposals, and contributing to RFPs/pitches
  • Continuously identify and implement innovative approaches to solve client business challenges.
  • Line manage multiple team members, overseeing performance, conducting regular 1:1s, performance reviews, and talent assessments, while ensuring high-quality delivery, profitability, and client satisfaction.
  • Lead talent development initiatives, including annual talent reviews and career development planning,

Requirements

  • 6-9 years’ experience in econometrics, MMM, or marketing effectiveness.
  • Bachelor’s or master’s degree in Statistics, Econometrics, Data Science, Economics, Applied Mathematics, Marketing Analytics, or related field.
  • Proficient in Python, SQL, Excel, and visualization tools; experience with Databricks, Azure, or other cloud/data platforms is a plus.
  • Strong understanding of econometrics, regression, Bayesian statistics, and advanced modelling techniques.
  • Skilled in handling large datasets, optimizing pipelines, and delivering high-quality outputs
  • Track record of translating complex model results into actionable business recommendations.
  • Fluent English is mandatory.
  • Proven ability to lead multiple project teams and manage priorities autonomously.
  • Skilled in client account management, maintaining relationships, and identifying growth opportunities.
  • Excellent communication, storytelling, and presentation skills for senior stakeholders.

Benefits

  • - The Eki.Academy training catalog, which contains programs that will enhance your skills on our solutions and jobs, learning paths on our digital platform, as well as programs dedicated to our priority challenges, including awareness of environmental issues with the Climate School
  • - Dynamic environment with a strong culture and great offices
  • - Close-knit team with bi-monthly team events and more
  • - Client exposure up to the executive level
  • - Modern office just off Wall Street with best-in-class amenities
  • - An emphasis on work-life-balance and 20 days of PTO with 11 annual holidays in a flexible hybrid work environment
  • - Opportunities for international mobility across our four other offices in Paris, London, Hong Kong, and Shanghai
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Ekimetrics

4.0 Glassdoor

Ekimetrics transforms how organizations make critical business decisions. Through AI-powered Managed Solutions, we help companies build sustained competitive advantage. Our solutions combine the Eki.Decisions platform with embedded experts who bring 20 years of experience in marketing, commercial effectiveness, and data science, connecting decisions across business domains to drive scalable, lasting impact. With 500+ experts across three continents, Ekimetrics delivers measurable results through responsible and sustainable AI. Visit us at ekimetrics.com.

Founded in 2006
Paris, Île-de-France, FRA
523 employees (15 in marketing)
87% recommend to a friend
95% CEO approval

Salaries

Posted range

$140K/yr – $158K/yr

Taken straight from the job posting.

See all Ekimetrics salaries

Marketing Team

Marketing Team Size
15 (3% of company)
Median Tenure
2.1 years
Marketing Roles Posted (Last 30 Days)
2

Funding

Total Funding
$28.6M
Last Raise
$28.6M
Series Unknown, 6 years ago

Funding History

  • Nov 2020
    Series Unknown • $28.6M
  • Nov 2016
    Seed

Traffic Signals

Monthly Visitors
18.3K
Traffic Source Mix
Search
71.8%
Direct
17%
Referral
4.6%
Social
1.3%
Paid
3.7%

Headcount Trend

Current headcount: ~523

Recent News

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Manager, Marketing Effectiveness

Ekimetrics · New York City, NY · Hybrid