Manager, Integrated Planning (Digital Investment & Planning)

New York City, NY (On-site)

$90K/yr – $100K/yrManager4+ years expFull time

Posted 5 weeks ago

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Job Summary

Own day-to-day client leadership and end-to-end media campaigns with a focus on cross-channel execution and actionable KPI follow-up.

  • Campaign Ownership: lead planning, trafficking, reporting, and optimization with a strong eye for quality and deadlines.
  • Client & Partner Collaboration: translate needs into media recommendations and maintain partner relationships while guiding junior team members.

Job Description

Responsibilities

  • de:Serve as day-to-day client lead, ensuring timely and effective responses to client needs and reques ts.
  • ts.Develop and present comprehensive media recommendations encompassing both tactical activations and high-impact, custom solutions to achieve client goa ls.
  • es.Oversee end-to-end campaign execution—from trafficking and creative delivery through reporting and optimization—ensuring quality control, accuracy, and adherence to deadlin es.
  • es.Manage budgets, flowcharts, and campaign pacing to ensure fiscal accuracy and alignment with client objectiv es.
  • es.Lead campaign performance analysis, providing actionable insights and optimization strategies based on data and key performance indicators (KPI s).
  • s).Maintain a full understanding of ongoing projects across planning, digital, and investment teams to ensure strategic alignme nt.
  • nt.Guide, mentor, and develop junior team members—setting clear expectations, prioritizing work, ensuring quality standards, and fostering professional grow th
  • th.Collaborate on project timelines and coordinate cross-functional inputs to meet delivery mileston es.
  • es.Support junior staff in developing clear and strategic RFPs, ensuring proposals from media partners are innovative, best-in-class, and aligned with client objectiv es.
  • es.Contribute to Ptarmigan Media’s thought leadership and new business development initiativ es
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Ptarmigan Media

Connecting AudiencesIn our connected age, media means far more than planning and buying. It’s about driving awareness and engagement. We deliver data-driven media and content solutions to win the attention, time, and connection of the world's most hard-to-reach audiences

Founded in 1993
London, England, GBR
227 employees (75 in marketing)

Traffic Signals

Monthly Visitors
2.5K
Traffic Source Mix
Search
40.8%
Direct
41.4%
Referral
10.8%
Social
5.9%
Paid
0.8%

Headcount Trend

Current headcount: ~227

Marketing Team

Marketing Team Size
72 (32% of company)
Marketing Roles Posted (Last 30 Days)
4