Responsibilities

• Execute our influencer marketing strategy to drive brand awareness, event planning, PR Mailers and long term partnership growth.
• Identify and prioritize relevant partner profiles across nano, micro, and macro tiers, including and hair professionals.
• Help support scalable partnership models such as gifting, seeding, and organic creator engagement.
• Collaborate cross-functionally with marketing, paid media, and social teams to ensure alignment on messaging and content usage.
• Manage influencer outreach from initial contact through ongoing relationship development.
• Monitor and report on evergreen and gifting campaign results, including engagement, creator output, and conversion performance.
• Refine outreach strategies, campaign messaging, and partnership structures based on results and insights.
• Track and share key learnings and trends across campaigns to inform future strategy and improve overall program performance.

Requirements

• 4+ years of experience in influencer marketing, creator partnerships, or talent management, preferably within beauty, lifestyle, or a closely related category.
• Experience using Tribe Dynamics and other influencer tracking/reporting platforms.
• Strong communication skills with a proven ability to build and maintain creator and industry relationships.
• Highly organized with the ability to manage multiple partnerships, projects, and deadlines simultaneously in a fast-paced environment.
• Comfortable working independently while collaborating cross-functionally across marketing, social, PR, and paid media teams.

Benefits

• Medical + Dental + Vision
• Unlimited PTO
• 25+ Paid Holidays
• Matching 401k program
• Quarterly OUAI Product Stipend + Employee Discounts
• Flex Fridays
• Employee HSA and FSA
• Charity matching and education reimbursement
• Hybrid work reimbursement
• Move Your OUAI (Exercise Reimbursement)