Responsibilities

• Research and recommend digital-first talent suggestions (including pricing) for creators, entertainers, musicians, subject matter experts, and more to support client marketing objectives
• Develop influencer strategy for optimal performance and execute influencer partnerships from start to finish with creative development, influencer casting, contract negotiation, influencer briefings, deliverable management, content review/approvals, and program measurement.
• Draft and negotiate agreements in coordination with team members, talent representation, internal/external legal counsel, and clients
• Serve as a client-facing point of contact - managing day-to-day communication and keeping programs on strategy, on budget, and on schedule
• Facilitate and coordinate various detail-oriented talent needs while prioritizing and managing a high volume of work
• Build and manage relationships with a variety of key industry contacts including talent agents, managers, publicists
• Determine key performance indicators for influencer programs and analyze metrics to understand success of campaigns
• Stay informed on social media news including platform updates/capabilities, new emerging platforms, and how top creators are showing up
• Work cross-functionally with internal and external account, PR, and creative teams providing the expert POV on influencer partnerships
• Mobilize and motivate internal and external teams to bring client objectives to life while ensuring collaboration, communication, trust, efficiency and quality of the work

Requirements

• 2-5 years of relevant agency experience
• Dallas, TX, Chicago, IL or Los Angeles, CA based (hybrid)
• Bachelor's degree in PR, marketing, communications or related field experience and a deep understanding of social media and influencer marketing
• Dedicated work ethic and displays a thorough attention to detail
• Demonstrated ability to manage multiple projects and to deliver on schedule, on brand, and on budget
• Passion and familiarity with the entertainment and creator marketplaces
• Knowledge of the social media space, including best practices for content development and management of social platform ins and outs
• Experience with influencer platform tools (i.e. CreatorIQ, Captiv8, Sprout Social, etc,)
• Working knowledge of FTC compliance policies for influencer posts
• Outgoing individual with excellent communication, interpersonal skills and strong team player