Manager, Industry Marketing, Technology, Media & Telecommunications

Rochester, NY (On-site)

$106K/yr – $247K/yrManager5+ years expFull time

Posted 4 months ago

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Job Summary

Drive industry marketing initiatives at KPMG by coordinating cross-functional teams to execute brand, thought leadership, activation across digital/media channels, and sponsorships.

  • Own cross-functional marketing execution and progress updates with stakeholders.
  • Must-have: Minimum five years of project management and related marketing experience (TMT preferred).
  • Standout: Strong ability to define scope, manage resources, and partner with external vendors for high-impact programs.

Job Description

Responsibilities

  • Support Cross-functional Industry Line of Business Marketing Leader, where needed, on the execution of the industry's overall brand, thought leadership (and activation across digital and media channels) and sponsorship and events strategies
  • Leverage technologies to glean data driven insights and develop targeted, customized buyer journeys
  • Work with cross-functional industry marketing team to define project scope and objectives; identify resources needed reach objectives and manage resources/ projects in an effective and efficient manner
  • Ensure day-to-day marketing initiatives are aligned with brand identity and objectives
  • Provide project updates on a consistent basis to various stakeholders about strategy, adjustments and progress
  • Manage projects with internal shared services (TL COE, Internal Agency) and external vendors by assigning tasks and communicating expected deliverables
  • Act with integrity, professionalism, and personal responsibility to contribute to KPMG's respectful and high-performing work environment

Requirements

  • Minimum five years of recent project management and related marketing experience; TMT industry experience preferred
  • Bachelor's degree from an accredited university or college
  • Proven ability to solve problems creatively
  • Excellent analytical skills
  • Strong interpersonal skills and extremely resourceful
  • Proven ability to complete projects according to outlined scope, budget and timeline
  • Applicants must be authorized to work in the U.S. without the need for employment-based visa sponsorship now or in the future; KPMG LLP will not sponsor applicants for U.S. work visa status for this opportunity (no sponsorship is available for H-1B, L-1, TN, O-1, E-3, H-1B1, F-1, J-1, OPT, CPT or any other employment-based visa)

Benefits

  • KPMG offers a comprehensive compensation and benefits package.
KPMG US logo

KPMG US

KPMG is one of the world’s leading professional services firms and the fastest growing Big Four accounting firm in the United States. With 90+ offices and more than 36,000 employees and partners throughout the US, we’re leading the industry in new and exciting ways. Our size and strength make us much more agile and responsive to changing trends.

Founded in 1987
New York, NY, US
50K employees (1,289 in marketing)

Traffic Signals

Monthly Visitors
3.4M
Monthly Google Ads Budget
$183.6K
Traffic Source Mix
Search
57.6%
Direct
32.1%
Referral
8.4%
Social
0.9%
Paid
1%

Headcount Trend

Current headcount: ~53.3K

Marketing Team

Marketing Team Size
893 (2% of company)
Median Career Experience
21 years
Median Tenure
22 years

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