Responsibilities

• STRATEGIC DIRECTION
• Infuse global and national Red Bull priorities, strategies, and philosophy into field activities, focusing on building a local presence for our global brand.
• Ensure top-notch understanding of the consumer in various fields across the region which forms the basis of local idea generation and execution.
• Define ideas and programs which build brand image and increase understanding of the product functionality on a local level (working closely with regional & national Sports, Culture, and Brand Marketing team).
• Lead local regional intelligence, sharing market insights (consumer insights, competitors, etc.) with the regional national team.
• Work in conjunction with regional sales to build mental and physical availability within On Premise, Off Premise and New Business environments and ensuring the product is at arm's reach in every field marketing activity.
• Work cross-functionally, managing internal and external requests in line with the annual business plan priorities.
• PREMIUM APPEAL OF LOCAL PRIDE
• Create and support local key events, scenes and marketing opportunities in line with Red Bull brand values and relevant to the local consumer and media landscape, with a focus on participation.
• Ensure that every consumer experience with the brand is a positive one thanks to love for the detail and premium execution at events and all other field marketing activities.

Requirements

• 3+ years marketing experience.
• People management experience with a proven track record in hiring, training, and motivating teams.
• Experience in working with commercial teams – general sales or trade marketing.
• Proven background in negotiation and management of budgets.
• A ‘connector’ who has excellent communication and networking skills, who can open doors and excite people for an idea.
• Strong leadership, planning and project management skills.
• A continual understanding of consumer trends and insights (digital, trends, University life, moving patterns), with a strong understanding of EPC culture in sports and culture in the region.
• A creative marketer with depth in brand understanding and innovation at the heart who puts new ideas into practice.
• Ability to multi-task and work in cross-functional teams with different objectives and personalities.
• Excellent communication skills, orally and in writing, including presenting and training abilities.

Preferred

• Must be fluent in English, additional language skills an advantage.

Benefits

• Comprehensive Medical, Dental and Vision Plans, 401k Match, Family Leave, PTO & Paid Holiday Schedule, Pet, Legal, and Life Insurance, Tuition Reimbursement (Benefits listed may vary depending on the nature of your employment and/or work location)