Responsibilities

• - Mold and develop an outstanding Paid Social Media program through setting a strategic vision to quickly advance our technical capabilities to improve targeting, creative and performance. Approve the planning and buying across platforms with full funnel strategic planning.
• - Lead the development, execution and optimization of Paid Social campaigns across social media platforms to ensure all KPIs are achieved.
• - Oversee the day-to-day activities of our agency partners, helping them to prioritize work and achieve a fast but reasonable business pace. Provide clear direction and take part in strategy development. Interfaces with key vendors such as Meta, Pinterest, Snap, etc.
• - Regularly analyze large data sets to identify trends and recommends new and innovative tactical investment strategies based upon business value drivers and return on investment; drives new technologies towards implementation and exploitation.
• - Work across a variety of Paid Social Platforms to develop a deep understanding of the value of each platform, identify benchmarks and challenge our internal and external members to test & learn quickly.
• - Work independently on projects identified by the leadership team and immediate manager. Be a self-starter in identifying new strategies or tests across Social Media platforms, with continuous improvement demonstrated.
• - Hands on keyboard activities inclusive of QA, reporting, analysis and optimizations within various platforms.
• - Regularly report out to the immediate manager and leadership of new activities and strategies in the channel.
• - Complete all required training modules and certifications prior to the due date.
• - Ensure all safety policies and procedures are followed to ensure a safe work environment for all.

Requirements

• - Bachelor's Degree in Marketing or related field required
• - 3+ years of experience specifically in working in the social media channel. required
• - E xpertise in social media platforms and technologies, including Meta, Pinterest, Snapchat, TikTok and other leading advertising, measurement, and media buying platforms.
• - Data Analytics: Ability to analyze and draw conclusions from large data sets.
• - Reporting: Ability to develop stories from data and clearly articulate them to management.
• - Leadership : Ability to lead team/team members to reach desired company goals and initiatives.
• - Time Management: Skilled in initiating, structuring, and carrying out steps to complete projects and tasks.
• - Execution: Ability to work in various social platform UIs.
• - Multitasking: Ability to multi-task and advance multiple projects concurrently.
• - Self-Motivated: Takes initiative to complete tasks or projects without being directed.

Benefits

• - Excellent career growth opportunities through on-the-job training and development programs
• - 401(k) with employer matching
• - Mental health and life resources
• - Medical, dental, prescription, and vision plans
• - Get paid on- demand
• - Base pay or uncapped commission
• - Employee discounts on Mattress Firm sleep products and accessories