Manager of Digital Communications at Special Olympics Indiana | Indianapolis, IN | $55K/yr – $60K/yr

Special Olympics Indiana

Manager of Digital Communications

Indianapolis, IN (Hybrid)

$55K/yr – $60K/yrManagerFull time

Posted 3 weeks ago

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Job Summary

Own integrated digital storytelling for a mission-driven social platform, with hands-on control of content, visuals, and donor-first campaigns across social, web, and email. You will own audience growth, creative production, and performance measurement, tying creative to fundraising and engagement metrics across channels.

Ownership: Social content, calendar, voice and tone; graphic design and photo/video storytelling aligned to brand standards.
Channels and campaigns: Paid/search, grant-based programs, fundraising events, and digital fundraising pages with optimization focused on outcomes.
Measurement and collaboration: Performance analytics across social, website, and campaigns; cross-functional collaboration to translate data into revenue and engagement improvements.

Job Description

Responsibilities

Manage SOIN's social media presence, including content, calendar, and community management. Work in tandem with Director of Marketing and Communications and company branding guides to establish voice and tone.
Create strong graphic designs to support social content, working alongside the Director of Marketing and Communications for source material.
Execute paid and search campaigns, including grant-based programs, search, and paid social, within the budget. Optimize results rather than impressions.
Promote fundraising and third-party events to target audiences.
Grow social audience and engagement, collecting strategic information from social performance.
Design compelling visual assets for print and digital platforms, including marketing materials, social media graphics, advertisements, presentations, brochures, and branded collateral while ensuring consistency with the company's brand standards, including social media, signage, apparel, and more.
Collaborate within all departments to develop creative concepts that effectively communicate key messages, support campaigns, and engage target audiences.
Manage multiple design projects from concept to completion, incorporating feedback, meeting deadlines, preparing production-ready files, and maintaining an organized library of brand assets and templates.
Lead the organization's visual storytelling efforts through photography and video, capturing compelling moments that communicate SOIN's mission and impact.
Develop photo and video content for campaigns, fundraising initiatives, social media, websites, digital advertising, and organizational communications with the help of volunteer photographers.

Requirements

Education : Bachelor's degree in marketing, communications, digital media, public relations, or related field preferred; or equivalent work experience.
Experience : Digital marketing, social media, or campaign experience with demonstrable results; Demonstrated experience in graphic design with a strong portfolio showcasing creative work across print and digital media; Experience managing website content and developing email marketing campaigns that drive engagement and support organizational goals.
Skills : Social media content and community management; knowledge of Adobe suite, Canva or other graphic design software; strong verbal and written communication skills; excellent organization and time management; ability to multitask and prioritize assignments; self-starter with the ability to meet deadlines in a fast-paced environment; knowledge of grammar and AP style; comfort with data, source-coding, and building measurement; effective team player; photography/videography experience is strongly preferred.
Technology : Microsoft Windows (SharePoint, Word, Excel, PowerPoint, Outlook); proven experience with digital and online communications platforms; social media management tools; website management (WordPress); email marketing platforms (Luminate Online, Constant Contact, Mailchimp, or similar); Google Analytics, Google Grants and Ads; Adobe Creative Suite, Canva or comparable design tools.
Experience managing donor campaigns and optimizing email and web content to support fundraising goals would be beneficial.
Ability to work with external vendors and volunteers to execute creative projects on deadline.
Strong portfolio showing across print and digital media with measurable results.
Proven ability to analyze campaign performance and adjust creative strategy accordingly.
Experience collaborating with cross-functional teams to align creative concepts with organizational goals.

Nice to Have

photography/videography experience is strongly preferred.

Benefits

Special Olympics Indiana provides options for health insurance, life insurance, paid time off, disability insurance, dental insurance and 403B retirement. The organization provides reimbursement for travel expenses and workers’ compensation.

Special Olympics Indiana

Special Olympics Indiana is a nonprofit organization that is a part of the global Special Olympics movement, using sport, health, education, and leadership programs every day around the world to end discrimination against and empower people with intellectual disabilities.Founded in 1969, Special Olympics Indiana has grown to more than 18,000 athletes and Unified partners in virtually every county throughout the state. Special Olympics Indiana receives no direct tax funding, is not a United Way agency, and relies entirely on corporate, civic, and individual donations.

Founded in 1969

Indianapolis, Indiana, USA

66 employees (6 in marketing)

www.soindiana.org