Responsibilities

• Be accountable for the overall success of Influential's social campaigns
• Build and execute creator strategies specific to campaigns, refine current success metrics, and introduce new success metrics
• Support training of all aspects of planning and audience reporting, use of research tools, as well as the development of writing and presentation skills
• Liaise between the campaign management team and other key internal groups on each account (account management, research/analytics, operations) to ensure client needs are being met
• Oversee Influencer “casting”, negotiation, contracting and content management across different brand campaigns.
• Knowledge of offline and online space; strong understanding of the relationship between brand, media, and consumer
• Well versed in the influencer marketing space or strong interest in the industry
• Working knowledge of online performance tracking and brand measurement tools
• Strong organizational skills with the ability to multitask, detail-oriented with attention to schedules and timelines, and maintenance of records and materials
• A self-starter who loves collaboration and is open to feedback, comfortable working independently as well as influencing cross-functional teams.

Requirements

• 5+ years of experience working in digital, advertising, or influencer marketing
• Experience managing and coordinating projects in a fast-paced/startup environment.
• Established and extensive network of managers/agents or Influencer contacts.
• Strong negotiating skills and management of individual campaign Influencer budgets well into the six figures.
• In depth knowledge of all major social platforms (Instagram, Facebook, Pinterest, TikTok, Twitter, YouTube)
• Deep knowledge of offline and online space; strong understanding of the relationship between brand, media, and consumer
• Working knowledge of online performance tracking and brand measurement tools
• Bachelor’s degree or equivalent experience

Preferred

• Experience with on-site or experiential Influencer events
• Experience managing production elements of an Influencer campaign.
• Experience at a marketing-tech or media startup
• You’re passionate about social media and/or influencer marketing

Benefits

• Our benefits package includes medical coverage, dental, vision, disability, 401K, as well as parental and family care leave, family forming assistance, tuition reimbursement, and flexible time off.