Manager of Content & Marketing

Dripping Springs, TX (Hybrid)

Salary Not AvailableManager5+ years expFull time

Posted 3 weeks ago

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Job Summary

Own content and lifecycle strategy with hands-on writing to shape the voice and run the content engine across website, SEO, ABM, and sales materials.

  • Own voice and executive messaging to move complex sales conversations and build authority.
  • Lead ABM content and nurture programs to improve funnel progression and engagement.
  • Oversee content and lifecycle output with a clear measurement model to optimize impact.

Job Description

  • The Manager of Content & Marketing owns the organization's voice and writes the content that builds authority, moves deals, and keeps clients engaged.
  • Own the organization's tone of voice and write across formats: website copy, long-form thought leadership, SEO content, ABM campaigns, and sales enablement pieces.
  • Lead executive messaging and thought leadership that builds authority and supports sales conversations.
  • Build content for account-based marketing, tailored to specific accounts and buyers.
  • Design and optimize nurture programs, segmented email workflows, and retargeting to improve funnel progression.
  • Partner with or oversee PR as the function matures, keeping press materials and executive communications consistent with brand voice.
  • Align messaging with Growth Marketing for consistent positioning across acquisition and account-based efforts.
  • Partner with Brand & Creative to maintain voice consistency across all touchpoints.
  • Lead and develop content and lifecycle team members, setting priorities and performance standards.
  • Track engagement, conversion, and retention metrics, and use them to sharpen the work.
HHS, LLC logo

HHS, LLC

HHS is a support service provider helping our customers build a better experience for the people they serve.What are support services? Simply put, they are services such as housekeeping, food service, facilities management, and more. These departments are outside of your organization's core expertise but are still a vital part of the experience people have with you.Who do we serve?We serve hospitals, senior living communities, colleges and universities, resorts, casinos, airports, airlines, and government and military organizations.

Founded in 1975
Dripping Springs, Texas, USA
3.7K employees