Manager, Content and Communications

Lakeland, FL (Unknown)

$58K/yr – $60K/yrManager3+ years expFull time

Posted 7 weeks ago

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Job Summary

Own the content and communications engine for a multi-channel nonprofit, coordinating an editorial calendar, storytelling, and event-facing messaging to drive audience engagement and campaign outcomes.

  • Editorial and content ownership: align planning across departments and campaigns to ensure timely, cohesive multi-channel content.
  • Channel execution: lead email, social, website, newsletters, donor/volunteer communications, and campaign materials with a storytelling spine.
  • Event and performance focus: craft event communications and measure impact with analytics to drive improvements.

Job Description

Responsibilities

  • Manage and maintain UWCF's integrated editorial calendar, coordinating content planning and communication schedules across multiple departments and initiatives.
  • Develop, write, edit, and manage content for email marketing, social media, website communications, newsletters, annual reports, donor communications, volunteer communications, program communications, and campaign materials.
  • Identify, develop, and share compelling stories that highlight community impact, donor generosity, volunteer engagement, and organizational priorities.
  • Coordinate communication plans supporting fundraising campaigns, affinity groups, advocacy initiatives, volunteer recruitment efforts, stewardship activities, and community awareness campaigns.
  • Lead event-related communications including invitations, registration messaging, event emails, social media promotion, event programs, speaker introductions, scripts, signage copy, run-of-show documents, presentations, and post-event communications.
  • Manage digital communication efforts across social media, email marketing, and website channels, ensuring consistent messaging and audience engagement.
  • Collaborate with internal departments and external partners to gather content, coordinate communication requests, and ensure timely execution of marketing initiatives.
  • Monitor and evaluate marketing and communication performance using website analytics, social media metrics, email marketing data, campaign reporting, and other measurement tools.
  • Prepare performance reports and provide recommendations to improve audience engagement, communication effectiveness, content performance, and marketing outcomes.

Requirements

  • Bachelor’s degree in Marketing, Communications, Journalism, Public Relations, Digital Marketing, or a related field required.
  • Minimum 3-5 years of progressive experience in communications, marketing, content development, public relations, digital marketing, or a related field.
  • Demonstrated experience developing content across multiple communication channels, including email marketing, social media, websites, newsletters, and print materials.
  • Experience coordinating communication plans, managing content calendars, and executing multi-channel marketing initiatives.
  • Experience analyzing communication performance metrics and preparing reports.
  • Knowledge, Skills & Abilities: Exceptional writing, editing, and storytelling skills.
  • Strong project management, organizational, and time-management abilities.
  • Ability to manage multiple priorities and deadlines simultaneously.
  • Knowledge of social media, email marketing, content marketing, and digital communication best practices.
  • Experience with marketing analytics, content management systems, email marketing platforms, and social media management tools.
  • Strong analytical skills with the ability to translate data into actionable recommendations.
  • Excellent interpersonal skills and ability to collaborate effectively across departments.
  • Knowledge of AP Style preferred.

Preferred

  • Nonprofit experience preferred.
  • Knowledge of AP Style preferred.