Manager of Communications & Brand

Aspen, CO (On-site)

$80K/yr – $85K/yrManager5+ years expFull time

Posted 6 hrs ago

Job Summary

Own and lead strategic communications from branding to rider storytelling across channels, coordinating internal and external partners, and driving community engagement.

  • Define messaging and brand standards
  • Oversee rider communications and content campaigns
  • Collaborate with designers and partners on campaigns

Job Description

Responsibilities

  • Maintain consistent messaging, tone, and brand standards across all communications.
  • Manage brand presentation across stations, bikes, kiosks, and rider-facing environments.
  • Compose written communications for digital, print, press releases, system assets and other channels.
  • Create content that engages and attracts riders throughout the Valley inclusive of website, social media content, blogs and promotional.
  • Initiate and drive organizational storytelling.
  • Identify communication needs and support strategic messaging efforts.
  • Ensure clarity, accuracy, accessibility, and professionalism across all materials.
  • Create basic in-house graphics and communication materials.
  • Coordinate with external designers and partners on campaigns and special projects.
  • Manage print production and organization of system presentation assets, sponsorship assets, public-facing materials and informational displays.

Requirements

  • Bachelor’s degree preferred with coursework in communications, public relations, marketing, journalism, or a related field; equivalent combinations of education and experience will also be considered.
  • 5 - 7 years of experience in communications, public relations, marketing, journalism, or equivalent experience.
  • Strong written and verbal communication skills.
  • Excellent organization, project management, and attention to detail.
  • Ability to manage multiple priorities and timelines in a fast-paced environment
  • Effective working cross-functionally across internal and external resources.
  • Strong visual communication and branding sensibility.
  • Collaborative, proactive, and solutions-oriented mindset.
  • Experience adapting messaging for diverse audiences and communication channels.
  • Preferred Technical Skills Experience with: Google Workspace; Project management platforms; Visual content production (photography and videography); WordPress; Adobe Creative Suite Canva; Canva; Social media management and digital publishing tools

Benefits

  • Salary $80,000 - $85,000 annually. Starting base salary will depend on the applicant's experience and qualifications.
  • Health, dental, and vision insurance covered at 90% by WE-cycle.
  • $54 per paycheck Wellness Benefit, can be applied toward Chamber-rate ski pass
  • $15 cell phone reimbursement per pay period
  • 100% paid bus pass for commuting for work
  • PTO - 20 days per year
  • Paid Personal Days - 10 days per year
  • Retirement - Simple IRA, 3% company match after one year of successful employment
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WE-cycle

We-Cycle offre un ensemble de services sur mesure et participe à l'amélioration de la vie citoyenne dans une optique de santé publique, grâce à la vente de vélos à assistance électrique (VAE). Notre entreprise tend à développer un service qui obéit à une pluralité d'attentes en fonction des différents besoins de notre société :- Le développement d'un marché en pleine croissance- Populariser l'alternative innovante que représente le VAE- S'inscrire en parallèle du changement des politiques de reconfiguration des centres villes- Mettre en avant le développement durable - Combattre la sédentaritéL'engagement de We-Cycle est de s'inscrire dans la lignée des grands acteurs de ce monde, et notamment ceux en rapport avec le climat. Nous souhaitons lutter contre les émissions de gaz à effet de serre, désengorger les agglomérations des véhicules polluants et améliorer la santé publique en luttant contre la sédentarité en proposant une alternative adaptée et innovante au transport quotidien des citoyens.

Founded in 2015
Bois-Colombes, Île-de-France, FRA
2 employees

Salaries

Posted range

$80K/yr – $85K/yr

Taken straight from the job posting.

See all WE-cycle salaries

Marketing Team

Marketing Roles Posted (Last 30 Days)
1

Traffic Signals

Monthly Visitors
510
Traffic Source Mix
Search
64.8%
Direct
21.1%
Referral
8%
Social
4.7%
Paid
1.2%

Headcount Trend

Current headcount: ~2
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Manager of Communications & Brand

WE-cycle · Aspen, CO · On-site