Requirements

• 7+ years of experience in brand or consumer communications, including at least three years supervising other professionals.
• Experience securing national media coverage and building productive relationships with national journalists. Agency or in-house experience with a consumer or retail brand is preferred.
• Strong storytelling and business skills, with experience connecting communications programs to audience engagement and business outcomes.
• Experience communicating products, services, or technical expertise to consumer audiences.
• Demonstrated judgment in decision-making and working relationships, with emotional intelligence in interactions, negotiations, and communications.
• Ability to manage deadlines, changing conditions, and multiple priorities.
• Experience developing and managing budgets and allocating resources.
• Experience advising and influencing senior executives.
• Effective analytical, problem-solving, and negotiation skills.
• Expertise in traditional and emerging media and communications, including practical experience with new media and digital communications.

Preferred

• Experience in the outdoor industry or a related consumer category, such as gear, apparel, footwear, specialty retail, or active lifestyles.