Manager, Advocacy & Influence (Paid Earned) Kiehl's US

New York City, NY (Hybrid)

$98K/yr – $140K/yrManager4+ years expFull time

Posted 8 days ago

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Job Summary

Own end-to-end influencer marketing programs from strategy through execution and measurement, while guiding cross-functional teams and cultivating long-term influencer partnerships.

  • Lead end-to-end influencer campaigns
  • Build and manage influencer relationships
  • Drive cross-functional collaboration for integrated campaigns

Job Description

Responsibilities

  • Influencer Campaign Management: Manage end-to-end execution of paid and earned influencer campaigns, including strategy development, influencer selection, content creation, and performance reporting.
  • Relationship Management: Build and maintain relationships with all influencers. Negotiate contracts, oversee long-term partnerships, and bring new relationships into the Kiehl's fold.
  • Advocacy & Mailer Program Management: Develop and manage always-on brand advocate seeding programs, overseeing seeding agencies, fulfillment, and creative execution.
  • Cross-Functional Collaboration: Lead cross-functional teams to execute integrated influencer marketing campaigns. Collaborate with marketing, PR, legal, and other relevant departments.
  • Content Strategy & Development: Oversee the development of influencer content, ensuring quality, brand consistency, and legal compliance. Provide strategic guidance to influencers on content creation and develop Kiehl’s expert and skincare authenticity programming.
  • Creativity & Eventing: Bring innovation, creative, and best-in-class concepts to breakthrough the skincare market. Bring to life Kiehl’s Culture Club with best-in-class influencer events and experiences.

Requirements

  • Bachelor's degree in Marketing, Communications, or a related field.
  • 2-5 years of experience in social media or influencer marketing.
  • Experience developing influencer strategies, managing budgets, and leading projects/teams.
  • Proficiency in Microsoft Office Suite, social media management platforms, and analytics tools.

Preferred

  • Social Media Marketing or Influencer Marketing certifications.
  • Excellent communication, project management, and time management skills.

Benefits

  • Competitive Compensation: $98,400 - $140,200 base salary (actual compensation depends on experience, skill level, and geographic location).
  • Comprehensive Benefits: Gold-standard Medical, Dental, and Vision coverage, a robust 401K matching program, and a corporate Pension Plan.
  • Flexible Hybrid Work Policy: 3 days in office (10 Hudson Yards, NYC) and 2 days work from home.
  • Generous Paid Time Off: Competitive vacation allowances, paid holidays, Volunteer Time Off, a Vacation Buy Program, and Summer Fridays.
  • Exclusive Corporate Perks: Monthly mobile allowance and VIP access to L’Oréal’s internal employee shop featuring deeply discounted products across all portfolio brands.
  • Continuous Learning & Development: Unlimited access to specialized digital e-learnings, structured mentorship programs, and executive lunch & learns.
  • Wellness & Community: Direct access to internal Employee Resource Groups (Think Tanks and Innovation Squads), mental health programs, and corporate wellness benefits.
L'Oréal logo

L'Oréal

4.2 Glassdoor

No.1 Beauty Group Worldwide.No.1 most innovative company in Europe (Fortune's ranking).We are 90K employees across 150 countries on five continents, united by our shared purpose: creating the beauty that moves the world. Our 37 international brands are divided into four unique Divisions: Luxe, Consumer Products, Dermatological Beauty, and Professional Products. This diverse portfolio includes brands like Kiehl’s, Lancôme, Giorgio Armani Beauty, Yves Saint Laurent Beauté, Ralph Lauren, Aesop, Maybelline New York, Essie, Kérastase, IT Cosmetics, Prada Beauty, Biotherm, Shu Uemura, Viktor&Rolf, Maison Margiela, Urban Decay, Redken, Vichy, La Roche-Posay, Diesel, Garnier, L’Oréal Paris, and more. For more than a century, L’Oréal has devoted itself solely to one business: beauty. We want to bring beauty to all people. Our goal is to win over another one billion consumers around the world by innovating and creating cosmetic and skincare products that meet the infinite diversity of their beauty needs and desires.That’s about us... now what about you? You are driven and up for a challenge! You’re passionate about putting your best foot forward, but you’re not afraid to fail either. You love to learn, grow and make an impact on the world. You can be an intern, or at a senior level position, we’re always looking for new people to join our teams.If you are ready to take charge of your career and join us, you’re one click away: https://careers.loreal.com/en_US/contentInterested about our quest to the next billion consumers, follow us here to get the insider scoop on our business, culture, and tips on how to join us to shape the future of beauty.Freedom to go beyond, that’s the beauty of L’Oréal.

Founded in 1995
Clichy, Île-de-France, FRA
91K employees (14,463 in marketing)
83% recommend to a friend
92% CEO approval

Traffic Signals

Monthly Visitors
1.5M
Traffic Source Mix
Search
44.3%
Direct
36.4%
Referral
9.5%
Social
8.9%
Paid
0.7%

Headcount Trend

Current headcount: ~90.9K

Marketing Team

Marketing Team Size
11,478 (13% of company)
Median Career Experience
15 years
Median Tenure
9.1 years
Marketing Roles Posted (Last 30 Days)
23

Funding

Total Funding
$8.5B
Last Raise
$2B
Post IPO Debt, 2 months ago

Funding History

  • Jan 2026
    Post IPO Debt • $2B
  • Nov 2025
    Post IPO Debt • $3.5B
  • Oct 2024
    Post IPO Debt • $1.4B

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