Local Communications Specialist

Stanford, CA (Hybrid)

$118K/yr – $142K/yrMid Level5+ years expFull time

Posted 13 days ago

Top 1% of applicants do these two things.

The other 99% submit and hope. You're about to do something different.

Job Summary

Own and execute university-wide communications strategies and content initiatives across multiple channels, collaborating with schools, units, and external partners to tell Stanford’s story.

  • Lead development of key messages and strategic plans for diverse audiences.
  • Create and manage content across email, web, social, and crisis communications.
  • Collaborate with campus partners to align strategies and assess vendors.

Job Description

Responsibilities

  • Core Duties :
  • Participate in the development of key messages and strategies incorporating a university-wide perspective to communicate complex information to multiple audiences and constituencies, both internal and external.
  • Execute communication strategies of moderate complexity which includes change management, issue management, digital media, etc., with knowledge of the university’s stakeholders and audiences.
  • Contribute to devising and implementing creative and compelling ways to communicate the innovations, employee experience, academic excellence, and essential nature of the university.
  • Collaborate with or within University Communications and school/unit/functional areas to ensure consistent and complementary strategic plans with overall university outreach and communications.
  • Evaluate potential vendors’ quality, process, and cost and make recommendations for selection.
  • Maintain knowledge by attending webinars, conferences, networking etc. to remain at the forefront of current industry standards, trends and technology.
  • May participate in crisis communications and direct the university’s communications response if needed.
  • May provide guidance on protocols and best practices to individuals responsible for communications in within school/units.
  • Content development and curation

Requirements

  • Bachelor's degree and five years of relevant experience or combination of education and relevant experience.
  • Broad and deep understanding of the communications role in institutions.
  • Experience communicating at all levels and for all audiences.
  • Strong influencing, negotiating, and relationship management skills.
  • Ability to earn credibility and influence opinion leaders
  • Understanding of strategic communications principles.
  • Capacity to write and synthesize complex materials and communicate highly technical or nuanced information in a manner easily understood.
  • Ability to mentor, motivate, develop and train staff.
  • Ability to guide cross-functions towards a common goal.
  • Ability to discern a strategy to move forward and make or escalate decisions as appropriate.

Preferred

  • Excellence in writing, analyzing, and synthesizing complex materials, with a demonstrated ability to communicate highly technical or nuanced information in a manner that is easily understood.
  • Demonstrated understanding of strategic communications principles, with the ability to discern a strategy to move forward and make or escalate decisions as appropriate.
  • Fluency in cross-channel content development and storytelling (social, email, web).
  • Familiarity with web content management systems, email marketing platforms, and native and third-party social media management and analytics tools (e.g., Storyblok, Matrix, Marketo, Brandwatch, etc.).
  • Familiarity with AI tools to support ideation, analysis, and productivity.
  • Demonstrated ability to earn credibility and influence opinion leaders.
  • Knowledge of Stanford and its neighboring communities a strong plus.
Stanford University logo

Stanford University

4.3 Glassdoor

Stanford is a place of discovery, creativity and innovation located in the San Francisco Bay Area on the ancestral land of the Muwekma Ohlone Tribe. Dedicated to our founding mission—benefitting society through research and education—we are working toward a sustainable future, accelerating the impact of research with external partners, catalyzing discoveries about ourselves and our world, and educating students as global citizens. Our main campus, which welcomed its first class in 1891, is now home to 650+ student organizations, 36 varsity athletic teams, 20 libraries, 21 living Nobel laureates, 18 interdisciplinary research institutes, seven schools, and a vibrant arts scene. More than 9,000 graduate students and 7,000 undergraduates pursue studies at Stanford each year. Our financial aid program, one of the most generous in the nation, makes it possible for any admitted undergraduate to attend without taking on student debt.

Founded in 1994
Stanford, California, USA
28K employees (1,078 in marketing)
82% recommend to a friend
77% CEO approval

Traffic Signals

Monthly Visitors
18.5M
Monthly Google Ads Budget
$692.5K
Traffic Source Mix
Search
48.4%
Direct
41.9%
Referral
7.9%
Social
1%
Paid
0.7%

Headcount Trend

Current headcount: ~27.7K

Marketing Team

Marketing Team Size
707 (3% of company)
Median Career Experience
16 years
Median Tenure
7.8 years
Marketing Roles Posted (Last 30 Days)
7

Funding

Total Funding
$10M
Last Raise
$10M
Grant, 3 years ago

Funding History

  • Jun 2023
    Grant
  • Jul 2017
    Grant • $10M

Recent News