Responsibilities

• Host live streaming sessions across multiple social media platforms, including Facebook, Instagram, TikTok, and YouTube, ensuring high energy and audience interaction.
• Develop engaging content ideas aligned with marketing goals, incorporating trending topics and audience interests.
• Collaborate with marketing teams to plan livestream schedules, themes, and promotional campaigns.
• Monitor real-time viewer engagement, respond to comments, questions, and feedback promptly to foster a lively community atmosphere.
• Utilize media editing tools such as Adobe Photoshop, Adobe Illustrator, and video editing software to enhance live content visuals.
• Analyze social media analytics and marketing performance data using tools like Google Analytics and social listening platforms to optimize future broadcasts.
• Maintain consistent branding across all livestreams by applying graphic design principles and media editing techniques.

Requirements

• Proven experience in social media management, content creation, or digital marketing performance monitoring.
• Strong proficiency with social media platforms’ live streaming features and media editing tools such as Adobe Creative Suite (Photoshop, Illustrator) and video editing software.
• Knowledge of SEO strategies, keyword research, web analytics, and digital marketing analytics to maximize reach and engagement.
• Excellent communication skills with the ability to engage diverse audiences confidently during live broadcasts.
• Familiarity with social listening tools like Hootsuite or Buffer for monitoring brand mentions and trending topics.
• Ability to craft compelling content writing that aligns with branding guidelines while maintaining a lively presentation style.
• Experience in relationship management and public relations to build positive interactions with viewers and influencers.