[data-jobs-server-fallback] { display: block !important; } [data-jobs-client-shell] { display: none !important; }

Marketing jobs

641 marketing jobs

4 months ago

Customer Lifecycle Marketing Manager

Absorb Software

USA (Remote)Full time

4 months ago

Lifecycle & Social Content Lead

TouchCare

Stamford, CT (On-site)Full time

4 months ago

Senior Retention & Success Specialist - Customer Lifecycle Marketing (Remote)

Geotab

USA (Remote)Full time$100K/yr – $115K/yr

4 months ago

Lead, Lifecycle Marketing Operations

Housecall Pro

USA (Remote)Full time$80K/yr – $95K/yr

4 months ago

Manager, Email & Lifecycle Marketing

Hearst

Easton, PA (Hybrid)Full time$68K/yr – $75K/yr

4 months ago

Assistant Director, Lifecycle Marketing Automation - FIU Online

Florida International University

Miami, FL (On-site)Full time$80K/yr – $90K/yr

4 months ago

Lifecycle Marketing Manager

Expert Institute

Milwaukee, WI (On-site)Full time

All Lifecycle Marketing roles in the US

Get alerts for this search

All Lifecycle Marketing roles in the US

Get alerts for this search

641 jobs

Customer Lifecycle Marketing Manager

Absorb Software

USA (Remote)

In-houseFull-timeMid level3+ years exp.

4 months ago

Lifecycle & Social Content Lead

TouchCare

Stamford, CT (On-site)

In-houseFull-timeMid level5+ years exp.

4 months ago

Senior Retention & Success Specialist - Customer Lifecycle Marketing (Remote)

Geotab

USA (Remote)

$100K/yr - $115K/yrIn-houseFull-timeSenior level5+ years exp.

4 months ago

Lead, Lifecycle Marketing Operations

Housecall Pro

USA (Remote)

$80K/yr - $95K/yrIn-houseFull-timeSenior level

4 months ago

Manager, Email & Lifecycle Marketing

Hearst

Easton, PA (Hybrid)

$68K/yr - $75K/yrIn-houseFull-timeManager5+ years exp.

4 months ago

Assistant Director, Lifecycle Marketing Automation - FIU Online

Florida International University

Miami, FL (On-site)

$80K/yr - $90K/yrIn-houseFull-timeSenior level4+ years exp.

4 months ago

Lifecycle Marketing Manager

Expert Institute

Milwaukee, WI (On-site)

In-houseFull-timeMid level4+ years exp.

4 months ago

Absorb Software

Customer Lifecycle Marketing Manager

USA (Remote)

Salary Not AvailableMid Level3+ years expFull time

Posted 4 months ago

Top 1% of applicants do these two things.

The other 99% submit and hope. You're about to do something different.

Job Summary

Drive end-to-end lifecycle marketing for a B2B SaaS product, owning automated campaigns from onboarding to renewal.

Own automated lifecycle campaigns across onboarding, adoption, and renewal readiness.
Must-have: Marketo proficiency for building automated programs.
Standout: Experience with Pendo and product-led growth signals.

Job Description

Responsibilities

Design and optimize multi-stage customer journeys spanning onboarding, activation, feature adoption, value expansion, and renewal readiness.
Translate customer lifecycle stages into structured communication frameworks aligned to adoption milestones and retention goals.
Identify gaps in engagement and recommend new lifecycle motions to improve customer progression and product stickiness.
Build and manage dynamic audience segmentation using behavioral, product usage, and CRM data.
Develop and maintain automated workflows within Marketo and Pendo to deliver personalized, triggered communications.
Implement in-app, email, and integrated lifecycle campaigns that guide customers toward defined adoption behaviors.
Partner with Marketing Operations and RevOps to ensure data accuracy, campaign attribution, and reporting integrity.
Collaborate with the Customer Programs & Adoption Manager to scale adoption playbooks through automation and triggered journeys.
Activate education resources (Academy, Knowledge Base, webinars, community initiatives) within lifecycle campaigns to reinforce customer learning.
Use product usage insights to proactively surface feature awareness and expansion opportunities.

Requirements

3–6 years of experience in lifecycle marketing, customer marketing, or B2B SaaS marketing.
Proven experience building and optimizing automated campaigns in a marketing automation platform (Marketo preferred).
Strong understanding of customer journey mapping, behavioral segmentation, and product-led growth principles.
Analytical mindset with experience using data to drive campaign optimization.
Ability to translate complex product functionality into clear, action-oriented messaging.
Strong cross-functional collaboration and project management skills.

Preferred

Pendo experience
Experience with other marketing automation platforms beyond Marketo

Benefits

Fully remote-first work with flexible work arrangements
Comprehensive Health and Wellness Benefits including retirement savings programs, eligibility for two different bonus plans, generous time off, comprehensive medical and dental benefits based on your country of location
New Hire Equipment Allowance and monthly Flex Allowance to support your success
Endless opportunity for career growth and internal mobility
Employee driven DE&I programs

Absorb Software

4.5 Glassdoor

Absorb Software is the leading global AI-driven learning platform provider, helping organizations unlock the full potential of their workforce. With its innovative Strategic Learning Systems (SLS) approach, Absorb empowers businesses to align learning with strategic goals, driving measurable impact and workforce agility. The Absorb LMS platform delivers personalized, scalable, and engaging learning experiences for employees, customers, and partners worldwide. Trusted by over 3,300 organizations and 34 million users, Absorb is redefining the future of workplace learning through cutting-edge AI, seamless integrations, and an unwavering commitment to innovation.

Founded in 2003

Calgary, Alberta, CAN

654 employees (38 in marketing)

www.absorbLMS.com

87% recommend to a friend

97% CEO approval

Traffic Signals

Monthly Visitors

178.8K

Monthly Google Ads Budget

$422.8K

Traffic Source Mix

55.8%

Direct

32.9%

Referral

7.6%

Social

1.8%

Paid

1.9%

Headcount Trend

Current headcount: ~658

Marketing Team

Marketing Team Size

25 (4% of company)

Funding

Total Funding

$59M

Last Raise

$59M

Private Equity, 9 years ago

Funding History

Sep 2017
Private Equity • $59M

Marketing jobs

Customer Lifecycle Marketing Manager

Lifecycle & Social Content Lead

Senior Retention & Success Specialist - Customer Lifecycle Marketing (Remote)

Lead, Lifecycle Marketing Operations

Manager, Email & Lifecycle Marketing

Assistant Director, Lifecycle Marketing Automation - FIU Online

Lifecycle Marketing Manager

All Lifecycle Marketing roles in the US

All Lifecycle Marketing roles in the US

Customer Lifecycle Marketing Manager

Lifecycle & Social Content Lead

Senior Retention & Success Specialist - Customer Lifecycle Marketing (Remote)

Lead, Lifecycle Marketing Operations

Manager, Email & Lifecycle Marketing

Assistant Director, Lifecycle Marketing Automation - FIU Online

Lifecycle Marketing Manager

Customer Lifecycle Marketing Manager

Top 1% of applicants do these two things.

Job Summary

Job Description

Responsibilities

Requirements

Preferred

Benefits

Absorb Software

Traffic Signals

Headcount Trend

Marketing Team

Funding

Funding History

Recent News

All Lifecycle Marketing roles in the US

All Lifecycle Marketing roles in the US

Customer Lifecycle Marketing Manager

Lifecycle & Social Content Lead

Senior Retention & Success Specialist - Customer Lifecycle Marketing (Remote)

Lead, Lifecycle Marketing Operations

Manager, Email & Lifecycle Marketing

Assistant Director, Lifecycle Marketing Automation - FIU Online

Lifecycle Marketing Manager

Customer Lifecycle Marketing Manager

Top 1% of applicants do these two things.

Job Summary

Job Description

Responsibilities

Requirements

Preferred

Benefits

Absorb Software

Traffic Signals

Headcount Trend

Marketing Team

Funding

Funding History

Recent News