Lifecycle Marketing Strategy & Enablement Manager (Remote)

Durham, NC (Remote)

$120K/yr – $151K/yrManager10+ years expFull time

Posted 3 months ago

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Job Summary

Lead cross-functional lifecycle marketing design and strategy to unify stakeholder experience and accelerate engagement.

  • Own the design-driven lifecycle strategy and cross-functional collaboration.
  • Must-have: 10+ years in marketing strategy, content strategy, or design.
  • Standout: Ability to translate complex ideas into clear narratives and enable internal teams.

Job Description

Responsibilities
  • Lead cross-functional collaboration across Customer Lifecycle Marketing teams to unify strategy, design, and content, accelerating alignment and innovation.
  • Translate high-level business and marketing strategies into tangible experiences that resonate with the team and key stakeholders.
  • Architect and communicate clear, compelling narratives that define and reinforce the organization’s strategic direction.
  • Refine and optimize lifecycle content and design elements to enhance customer engagement, satisfaction, and business outcomes.
  • Serve as a strategic partner to business leaders, providing design-driven insights that influence decision-making and lifecycle initiatives.
Requirements
  • Bachelor’s degree in Marketing, Communications, Design, Business, or a related field
  • 10 years + of experience in marketing strategy, content strategy, design, or related
  • Experience working across cross-functional marketing teams such as web, content, brand, or customer marketing
  • Experience creating business-facing and customer-facing materials such as strategic presentations, internal communications, or enablement assets
  • Experience using common design and presentation tools (e.g., PowerPoint, Figma, Adobe Creative Suite, Canva, or similar)
Preferred
  • Ability to translate complex ideas or strategies into clear communications, visual narratives, or presentations
  • Strong storytelling and communication skills with the ability to simplify complex concepts for different audiences
  • Experience supporting marketing strategy initiatives or organizational change programs
  • Background in visual storytelling, presentation design, or marketing communications
  • Experience working in lifecycle marketing, digital marketing, customer experience, etc.
  • Experience developing internal enablement materials that help teams understand and execute strategic priorities
  • Experience developing customer facing branding and materials
Benefits
  • U.S. employees are offered benefits, subject to Cisco’s plan eligibility rules, which include medical, dental and vision insurance, a 401(k) plan with a Cisco matching contribution, paid parental leave, short and long-term disability coverage, and basic life insurance.
  • Employees may be eligible to receive grants of Cisco restricted stock units, which vest following continued employment with Cisco for defined periods of time.
  • 10 paid holidays per full calendar year, plus 1 floating holiday for non-exempt employees
  • 1 paid day off for employee’s birthday, paid year-end holiday shutdown, and 4 paid days off for personal wellness determined by Cisco
  • Non-exempt employees receive 16 days of paid vacation time per full calendar year, accrued at rate of 4.92 hours per pay period for full-time employees
  • Exempt employees participate in Cisco’s flexible vacation time off program, which has no defined limit on how much vacation time eligible employees may use (subject to availability and some business limitations)
  • 80 hours of sick time off provided on hire date and each January 1st thereafter, and up to 80 hours of unused sick time carried forward from one calendar year to the next
  • Additional paid time away may be requested to deal with critical or emergency issues for family members
  • Optional 10 paid days per full calendar year to volunteer
  • For non-sales roles, employees are also eligible to earn annual bonuses subject to Cisco’s policies.
  • Employees On Sales Plans Earn Performance-based Incentive Pay On Top Of Their Base Salary, Which Is Split Between Quota And Non-quota Components, Subject To The Applicable Cisco Plan.
  • - .75% of incentive target for each 1% of revenue attainment up to 50% of quota;
  • 1.5% of incentive target for each 1% of attainment between 50% and 75%;
  • 1% of incentive target for each 1% of attainment between 75% and 100%; and
  • Once performance exceeds 100% attainment, incentive rates are at or above 1% for each 1% of attainment with no cap on incentive compensation.
  • For non-quota-based sales performance elements such as strategic sales objectives, Cisco may pay 0% up to 125% of target. Cisco sales plans do not have a minimum threshold of performance for sales incentive compensation to be paid.
  • The applicable full salary ranges for this position, by specific state, are listed below:
  • New York City Metro Area
  • $145,000.00 - $210,200.00
  • Non-Metro New York State & Washington State
  • $129,000.00 - $187,000.00
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At Cisco Meraki, we create intuitive technologies to optimize experiences, secure locations, and seamlessly connect people, places, and things. We love to push boundaries, experiment, and make IT easier, faster, and smarter for our customers. By doing this, we hope to connect passionate people to their mission by simplifying the digital workplace.

Founded in 2006
San Francisco, California, USA
2.9K employees (126 in marketing)
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Traffic Signals

Monthly Visitors
13.1M
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$779.7K
Traffic Source Mix
Search
38.2%
Direct
50.1%
Referral
9.8%
Social
0.9%
Paid
0.9%

Headcount Trend

Current headcount: ~2.9K

Marketing Team

Marketing Team Size
49 (2% of company)
Marketing Roles Posted (Last 30 Days)
7

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