Brigham Young University – Hawaii

Library Marketing & Data Analytics Student Assistant

South Park Township, PA (On-site)

Salary Not AvailableIntern/New Grad3+ years expPart time

Posted 3 months ago

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Job Summary

Support library marketing campaigns and data analytics to promote services and inform decisions.

  • Assist in planning and executing marketing campaigns across social, digital, and print.
  • Must-have: 3 months general work experience and completed lower-division courses.
  • Standout: Gather and organize data from multiple departments to identify trends in user engagement.

Job Description

Responsibilities

  • Assist in planning and executing library marketing campaigns across social media, digital platforms, and print materials.
  • Create or support the creation of visual content (graphics, posts, basic video) aligned with library branding.
  • Help promote library events and services in engaging and student-centered ways.
  • Support the setup and execution of large library events
  • Gather and organize data related to:
  • Social media engagement
  • Website usage and traffic
  • Library services and program participation
  • Collection usage (as directed)
  • Maintain organized records of data from multiple library departments.
  • Assist in identifying trends and patterns in user engagement and library use.