Leasing and Marketing Manager

Responsibilities

• Demonstrate excellent customer service with residents, prospects, vendors, officials, and community members; prioritizing others and fighting for their highest possible good.
• Maintain exceptional curb appeal and take pride in the property grounds, amenities, and common areas. Regularly walk and monitor the tour path and model unit.
• Lead the leasing team to achieve the budgeted occupancy each year.
• Achieve pre-leasing milestones throughout the year as aligned with company and property goals.
• Act as lead salesperson by giving memorable tours, quickly responding to leasing inquiries, and converting prospects to the next step of the sales process through personalized follow-up.
• Hire, train, and develop the Leasing Specialist and/or Marketing Assistant on sales techniques, customer engagement, tour best practices, and overall marketing and product knowledge.
• Partner with the Property Manager and/or Assistant Property Manager to schedule and delegate work to office staff. Hold regular check-ins to ensure leasing-related work is complete.
• Maintain thorough product knowledge of the property, competition, and local market conditions.
• Plan and execute a monthly marketing calendar that includes resident events, housing fairs, digital advertising, and outreach marketing.
• Oversee the planning and execution of outreach marketing efforts on campus and in the community, customer appreciation events, and other special events.

Requirements

• Two or more years of experience working in the customer service, sales, or retail industry.
• Knowledge, Skills, & Abilities
• Possess an understanding of property management standards including Fair Housing laws, Tenant/Landlord rights, and general real estate principles.
• Ability to create conversation and build rapport quickly with new people.
• Be a self-motivated individual and excel at working in a team environment.
• Goal-oriented, self-starter with the ability to excel in a team environment.
• Exceptional written and verbal communication skills.
• Proficiency in using social media platforms such as Instagram, Facebook, and TikTok with an understanding of platform-specific trends.
• Ability to recommend innovative solutions and continuously improve processes.
• Experience with Entrata software is preferred.

Preferred

• Bachelor’s degree in sales, marketing, business administration, or related field preferred.
• One or more years of progressive experience in student housing preferred.

Benefits

• Medical, Dental, & Vision Insurance for employees and their families
• Vacation and Sick Time + 12 Paid Holidays
• 401(k) with company matching
• On-the-job training and career development
• Paid Parental Leave