Lead Product Manager, MarTech

New York City, NY (On-site)

$300K/yr – $350K/yrSenior Level8+ years expFull time

Posted 7 hrs ago

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Job Summary

Own and advance CLEAR's MarTech ecosystem, driving measurement, data activation, and ROI across paid, organic, and partner channels.

Own vision, roadmap, and performance of MarTech stack
Partner with Marketing to optimize audience, lifecycle, and channel performance
Define success metrics and manage vendor relationships

Job Description

Responsibilities

Own the vision, roadmap, and performance of CLEAR's MarTech ecosystem, including CRM, audience activation, tracking, attribution, and marketing data infrastructure.
Build best-in-class measurement capabilities across paid, organic, and partner channels, creating a trusted source of truth for acquisition performance.
Partner with Marketing to improve audience targeting, lifecycle messaging, SEO/SEM performance, and channel optimization.
Drive strategy for audience segmentation, activation, suppression, and first-party data utilization using platforms such as Snowflake and Hightouch.
Own the digital enrollment experience, ensuring it is optimized for conversion, personalization, and growth.
Define success metrics, manage vendor relationships, and prioritize investments that maximize marketing effectiveness and ROI.

Requirements

8+ years of Product Management experience, with significant exposure to MarTech, growth platforms, data infrastructure, or customer acquisition.
Deep understanding of CRM and lifecycle marketing platforms, CDPs, data activation tools, attribution, tracking, and measurement.
Experience partnering with Marketing teams to scale paid media, SEO, SEM, and lifecycle programs through technology and data.
Experience leading MarTech platform consolidations, CRM migrations, or large-scale measurement transformations.
Strong analytical skills with experience leveraging data warehouses, product analytics, and experimentation frameworks to drive decisions.
Proven ability to lead cross-functional initiatives across Product, Engineering, Data, and Marketing teams.
Strong communication, stakeholder management, and strategic thinking skills.

Preferred

Bonus points: Experience with affiliate, partner, or co-marketing attribution and/or experience with identity-based audience matching and first-party data strategies.

Benefits

comprehensive healthcare plans
family-building benefits (fertility and adoption/surrogacy support)
flexible time off
annual wellness stipend
free OneMedical memberships for you and your dependents
a CLEAR Plus membership
a 401(k) retirement plan with employer match

CLEAR

2.9 Glassdoor

CLEAR is a security identity company making experiences safer and easier—physically and digitally. With over 33 million Members and a growing network of partners across the world, CLEAR’s identity platform is transforming the way people live, work, and travel. Whether you are in the airport, at the stadium, or on your phone, CLEAR connects you to the things that make you, you. CLEAR+ helps you speed through airport security, while CLEAR1 is our enterprise product that powers trusted identity solutions for businesses across healthcare, travel, and financial services. Headquartered in New York City with offices in Austin, TX and Washington D.C., CLEAR’s mission is to strengthen security and create frictionless experiences.

Founded in 2010

New York, New York, USA

2.7K employees (49 in marketing)

clearme.com

50% recommend to a friend

48% CEO approval