Responsibilities

• Digital Marketing Execution:Agency management, work with Kitchen & Bath clients in B2C and B2B segments managing clients’ marketing budgets and deliver results.
• Strategize, manage, and optimize Pay-Per-Click (PPC) campaigns on Google and Bing to drive qualified leads and maximize ROI.
• Develop and execute email marketing and SMS marketing campaigns for lead nurturing, customer engagement, and promotions.
• Assist in the creation and optimization of video content for various marketing channels (website, social media, ads).
• Implement and manage SEO strategies, including keyword research, on-page optimization, and technical SEO best practices, to improve organic search rankings and traffic.
• Research, write, and publish engaging blog posts that attract and educate target audience.
• Brand & Reputation Management: Develop and implement strategies to actively solicit and build positive customer reviews across relevant platforms.
• Brand & Reputation Management: Play an active role in branding initiatives and collaborate closely with our internal design team to ensure consistent brand messaging and elevate clients' positions in the home renovation industry.
• Print & Offline Marketing: Lead the design and production of print media, including our comprehensive product catalog, coordinating with designers and printers.
• Print & Offline Marketing: Coordinate logistics and represent Kitchen365 at industry trade shows, engaging with potential customers and partners.

Requirements

• Bachelor's degree in Marketing, Business, Communications, or a related field.
• 5+ years of proven, hands-on marketing experience, preferably within an e-commerce or direct-to-consumer (DTC) environment.
• Demonstrated leadership and supervisory experience managing teams across countries.
• Demonstrated agency experience in managing clients and growing revenues.
• Must have: Demonstrated experience in managing PPC campaigns (Google Ads, Meta Ads).
• Solid understanding of SEO, AEO principles and best practices.
• Experience with content creation, including writing for blogs and social media.
• Comfortable with professional networking and building relationships with industry professionals.
• Highly organized, detail-oriented, and able to manage multiple projects simultaneously in a fast-paced environment.
• Strong analytical skills with the ability to interpret data and make informed decisions.