Lead Marketing Production - Digital Execution Consultant – Digital Execution
Minneapolis, MN (Hybrid)
Posted 10 hrs ago
Job Summary
Own end-to-end digital content execution across multiple CMSs, guiding complex builds, testing, migrations, and capability deployments while coordinating with Marketing, Technology, and cross-functional partners.
- Lead complex digital content builds, testing, and deployments
- Collaborate with Marketing and Technology to resolve platform issues and drive improvements
Job Description
Responsibilities
- Lead the execution of complex digital content builds, updates, testing, and deployments across multiple content management platforms
- Execute and support digital marketing content across platforms such as Adobe Experience Manager (AEM), SDL Tridion, WordPress, Adobe Target, and other internal content management systems
- Coordinate complex and high-priority digital execution requests, including requirements, timelines, dependencies, testing, implementation, and issue resolution
- Serve as a subject matter resource for digital content execution processes, platforms, and capabilities
- Consult with Marketing and cross-functional partners on execution requirements, feasibility, approach, and digital channel capabilities
- Lead execution activities supporting content migrations, platform enhancements, new capabilities, and other digital initiatives
- Partner with Technology, Product, and support teams to troubleshoot digital content and platform issues and drive issues through resolution or appropriate escalation
- Support the testing and implementation of new digital capabilities, including content builds, test-script development, regression testing, and implementation readiness
- Perform and support peer reviews to promote execution quality, consistency, and adherence to established requirements
- Identify execution risks, dependencies, and potential delivery issues and coordinate resolution or escalation
Requirements
- 5+ years of Marketing Production experience, or equivalent demonstrated through one or a combination of the following: work experience, training, military experience, education
Preferred
- Experience executing digital content across enterprise content management platforms such as Adobe Experience Manager (AEM), SDL Tridion, WordPress, or similar platforms
- Experience supporting complex digital content builds and non-templated execution
- Strong understanding of the digital content lifecycle, including content development, testing, peer review, quality assurance, implementation, and ongoing maintenance
- Experience supporting content migrations, platform enhancements, or new digital capability implementations
- Experience troubleshooting digital content and content management platform issues in partnership with Technology teams
- Experience supporting testing and implementation activities for new digital capabilities
- Ability to read and interpret HTML and CSS to support content execution and troubleshooting
- Experience with Adobe Target or other digital testing and personalization platforms
- Knowledge of web accessibility standards , including WCAG, and experience supporting accessibility testing
- Strong project leadership, organizational, analytical, and problem-solving skills
Benefits
- Health benefits
- 401(k) Plan
- Paid time off
- Disability benefits
- Life insurance, critical illness insurance, and accident insurance
- Parental leave
- Critical caregiving leave
- Discounts and savings
- Commuter benefits
- Tuition reimbursement
Wells Fargo
Wells Fargo & Company (NYSE: WFC) is a diversified, community-based financial services company with approximately $1.9 trillion in assets. Wells Fargo’s vision is to satisfy our customers’ financial needs and help them succeed financially. Founded in 1852 and headquartered in San Francisco, Wells Fargo provides banking, investment and mortgage products and services, as well as consumer and commercial finance, through more than 7,300 locations, 12,000 ATMs, the internet (wellsfargo.com) and mobile banking, and has offices in over 40 countries and territories to support customers who conduct business in the global economy. With approximately 250,000 team members, Wells Fargo serves one in three households in the United States. Wells Fargo & Company was ranked No. 41 on Fortune’s 2022 rankings of America’s largest corporations. News, insights and perspectives from Wells Fargo are also available at Wells Fargo Stories. Relevant military experience is considered for veterans and transitioning service men and women. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, status as a protected veteran, or any other legally protected characteristic.© 2016 Wells Fargo Bank, N.A. All rights reserved. Member FDIC.
Salaries
Posted range
$100K/yr – $179K/yr
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Lead Marketing Production - Digital Execution Consultant – Digital Execution
Wells Fargo · Minneapolis, MN · Hybrid
