Lead Brand Designer

San Jose, CA (On-site)

$150K/yr – $180K/yrSenior Level6+ years expFull time

Posted 3 hrs ago

Job Summary

Own and scale Trackonomy’s brand across channels, delivering high‑quality design for decks, campaigns, and product launches while building design systems and leading partnerships with leadership.

  • Lead brand direction and design across GTM, executive decks, and campaigns
  • Build scalable design systems and manage external creatives
  • Partner with the CEO and leadership to navigate tight timelines and fast feedback

Job Description

Responsibilities

  • Own and evolve Trackonomy’s brand across digital, print, physical, and presentation formats
  • Execute high-impact design work across multiple formats—especially decks, one-pagers, and digital collateral
  • Drive visual storytelling for key business priorities: product launches, sales enablement, executive decks, events, campaigns, and more
  • Build scalable, flexible design systems and templates that enforce brand consistency across teams
  • Partner directly with the CEO and leadership team to deliver polished, high-quality design on tight timelines and in fast feedback loops
  • Proactively identify opportunities to improve and extend the brand across new channels and use cases
  • Lead small brand initiatives (e.g. identity refinements, contractor management, style updates) and help scope larger future evolutions (e.g. full rebrand, motion/video assets)
  • Act as the domain expert on brand design —a go-to resource for teams like Sales and Marketing to ensure brand alignment
  • Over time, help source and manage external resources (e.g. motion designers, 3D artists, interns) as needed to scale output

Requirements

  • 6-10+ years of experience in brand, visual, or communication design, preferably in a startup or fast-paced, cross-functional environment
  • A portfolio that demonstrates range, polish, and systems thinking —particularly across pitch decks, digital content, brand identity, and marketing collateral
  • Strong proficiency in Adobe Creative Suite, Figma, and PowerPoint,
  • Experience supporting go-to-market teams and responding to high-velocity design needs with creativity and quality
  • A creative point of view and comfort advising leadership on brand direction
  • Ability to rally and manage other creatives, contractors, and freelancers to fill creative gaps during high-workload periods.
  • Proven ability to both execute independently and collaborate cross-functionally
  • Comfortable working under ambiguity, pressure, and evolving priorities—this is a startup, and we move fast
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Trackonomy

3.2 Glassdoor

At Trackonomy, we are pioneering a transformative network of interconnected objects. Our goal is to bring inanimate objects to life, giving them the ability to converse, think, and interact in real-time. Envision a world where our devices seamlessly integrate with every physical entity, facilitating a global conversation among them. Our overarching mission is to craft the operating system for the connected world, one object, and sensor at a time. Our customers are major players in various verticals such as logistics, industrial, utilities, healthcare, and government. They use our solutions for a wide range of applications like predictive maintenance, workflow optimization, asset protection, safety, security, and environmental monitoring. We are a unicorn, funded by top investors like Kleiner Perkins and 8VC.

Founded in 2017
San Jose, California, USA
75 employees
43% recommend to a friend
100% CEO approval

Salaries

Posted range

$150K/yr – $180K/yr

Taken straight from the job posting.

See all Trackonomy salaries

Marketing Team

Median Tenure
0.9 years
Marketing Roles Posted (Last 30 Days)
1

Traffic Signals

Monthly Visitors
9.2K
Monthly Google Ads Budget
$5.3K
Traffic Source Mix
Search
24.6%
Direct
44.1%
Referral
11.9%
Social
18%
Paid
1.4%

Headcount Trend

Current headcount: ~75

Recent News

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Lead Brand Designer

Trackonomy · San Jose, CA · On-site