Responsibilities

• Define and execute a differentiated global marketing strategy that supports PERLAB's growth priorities while aligning with Kearney's global brand.
• Develop deep expertise across AI, advanced analytics, digital transformation, customer insights, and product strategy to shape compelling market positioning.
• Bring an outside-in perspective by incorporating client priorities, competitive intelligence, and emerging industry trends into marketing strategy.
• Lead integrated global go-to-market campaigns spanning thought leadership, digital marketing, executive events, account-based marketing, and client engagement.
• Establish KPIs and performance measurement frameworks to continuously improve campaign effectiveness, marketing ROI, and commercial impact.
• Partner closely with Kearney's Brand & Market Enablement Studio to develop and execute world-class thought leadership.
• Lead the development and deployment of research reports, executive perspectives, white papers, digital content, and client-facing assets that strengthen Kearney's position in product excellence and innovation.
• Collaborate with practice leaders and subject matter experts to translate complex analytical and technical concepts into compelling executive-level narratives.
• Ensure content aligns with evolving client priorities while maximizing global relevance and regional adaptability.
• Drive integrated content distribution strategies that maximize audience reach, engagement, and cross-practice collaboration.

Requirements

• Hold a bachelor's degree; an MBA or other advanced degree is preferred.
• Have 7–10 years of progressive marketing experience, including meaningful experience within professional services, management consulting, or another complex B2B environment.
• Bring demonstrated expertise in B2B product marketing, digital transformation, analytics, or technology-related marketing.
• Have successfully developed and executed global marketing and thought leadership strategies that increased brand visibility and client engagement.
• Possess strong knowledge of AI, data analytics, digital platforms, customer experience, product strategy, or related business topics.
• Are highly analytical and comfortable using marketing analytics, performance measurement frameworks, and marketing technology platforms to drive decision-making.
• Demonstrate exceptional communication, storytelling, and executive stakeholder management skills.
• Have experience influencing senior leaders within a global, matrixed organization.
• Thrive managing multiple complex initiatives across geographies with minimal supervision.
• Possess excellent English communication skills; additional languages are a plus.

Preferred

• MBA or other advanced degree preferred
• additional languages are a plus

Benefits

• Generous retirement and pension savings contributions.
• Comprehensive medical insurance for employees and their families.
• Structured learning, development, and career progression opportunities.
• Personalized career experiences designed to help you achieve your professional goals.
• Flexible working arrangements, including hybrid and mobile working models where applicable.