Journey Architect, Customer Experience - AWS Integrated Demand Center
New York City, NY (On-site)
Posted 3 days ago
Job Summary
Own end-to-end technical implementation of customer journeys in Adobe Experience Platform (AEP), building orchestration, segmentation, and personalization while ensuring data integrity and cross-team collaboration.
- Lead end-to-end technical implementation of customer journeys in AEP
- Build journey orchestration and personalization rules
- Collaborate on data requirements and metrics with TAA and CX teams
Job Description
Responsibilities
- Lead end-to-end technical implementation of customer journeys in Adobe Experience Platform (AEP)
- Build and configure journey orchestration workflows, segmentation logic, and personalization rules
- Execute technical implementations based on journey frameworks and requirements from Digital Strategists
- Implement shared foundations approach to enable scalable, reusable journey components
- Ensure data integrity and proper integration across marketing technology stack
- Monitor journey performance, troubleshoot technical issues, and optimize based on progression metrics
- Partner with Technical Architecture & Analytics (TAA) teams on data requirements and implementation
- Assist Digital Strategists in developing customer journey frameworks across awareness, consideration, conversion, and loyalty stages
- Provide technical feasibility and best practice input during journey design workshops and planning sessions
- Contribute to journey strategy discussions with insights from platform capabilities and implementation experience
Requirements
- 5+ years of professional non-internship marketing experience
- Experience using data and metrics to drive improvements
- Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables)
- Experience building and optimizing multiple, simultaneous marketing campaigns
- Experience managing or working within cross-functional marketing and creative teams
Preferred
- Experience in multi-territory campaign management
- Experience in digital marketing and content production timelines and process
- Experience working with marketing tools including email, web analytics, CRM, and marketing automation platforms
Amazon is guided by four principles: customer obsession rather than competitor focus, passion for invention, commitment to operational excellence, and long-term thinking. We are driven by the excitement of building technologies, inventing products, and providing services that change lives. We embrace new ways of doing things, make decisions quickly, and are not afraid to fail. We have the scope and capabilities of a large company, and the spirit and heart of a small one. Together, Amazonians research and develop new technologies from Amazon Web Services to Alexa on behalf of our customers: shoppers, sellers, content creators, and developers around the world. Our mission is to be Earth's most customer-centric company. Our actions, goals, projects, programs, and inventions begin and end with the customer top of mind. You'll also hear us say that at Amazon, it's always "Day 1." What do we mean? That our approach remains the same as it was on Amazon's very first day - to make smart, fast decisions, stay nimble, invent, and focus on delighting our customers.
Salaries
Posted range
$83K/yr – $152K/yr
Taken straight from the job posting.
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Funding
Funding History
- Jan 2023Post IPO Debt • $8B
- Jul 2001Post IPO Equity • $100M
- Jun 1996Series A • $8M
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Journey Architect, Customer Experience - AWS Integrated Demand Center
Amazon · New York City, NY · On-site



