Company Description

Potomac Growth is a multidisciplinary firm dedicated to accelerating growth for startups and B2B/B2C companies. Specializing in equity crowdfunding campaign management, we assist in raising capital through platforms like StartEngine and Wefunder while driving high-quality lead acquisition. Our services include campaign strategy, investor acquisition, lead generation, as well as creating impactful assets such as campaign pages, investor decks, and videos. Through tailored services and partnerships, we enable clients to achieve key growth milestones efficiently.

Role Description

This is a remote, contract role for an Investor Acquisition Copywriter role for a US-based individual. We’re seeking a highly skilled Investor Acquisition Copywriter to join our copywriting team, responsible for developing and executing high-impact, conversion-driven content across digital channels. This role is very hands-on, requiring someone who can craft compelling narratives for landing pages, ads, email campaigns, etc while adapting messaging for different audiences and funnel stages. A core part of the role is leveraging AI tools to accelerate content production - building effective prompts, generating drafts, and refining outputs into polished, on-brand copy that drives measurable results. The ideal candidate is both creative and analytical, is skilled at managing multiple projects simultaneously, and continuously optimizing content based on performance data and client feedback.

Qualifications

• 3+ years of experience in copywriting, content marketing, or a related role
• Exceptional writing, editing, and storytelling skills with a portfolio of high-performing, conversion-focused content
• Demonstrated ability to write for performance marketing (ads, landing pages, email campaigns, etc.)
• Strong proficiency with AI content tools (e.g., ChatGPT, Claude) and prompt engineering
• Ability to edit and elevate AI-generated content to meet brand voice and quality standards
• Strong organizational skills with the ability to manage multiple projects and deadlines
• Collaborative mindset with experience working cross-functionally in fast-paced environments
• High attention to detail and commitment to quality and accuracy