Responsibilities

• Assist in developing and updating digital content (presentations, marketing materials, website, and social content as applicable)
• Support creation of messaging that communicates outcomes, engagement, and return on investment
• Conduct market research and competitor analysis to support marketing and growth strategy
• Help analyze performance metrics and engagement data to inform marketing efforts
• Collaborate with cross-functional teams including business development, analytics, and leadership
• Support brand consistency and marketing documentation across materials
• Complete a capstone project aligned with marketing or business development objectives and present findings to leadership

Requirements

• Current undergraduate student (rising junior or senior preferred), or recent graduate within the past 12 months
• Pursuing a degree in marketing, communications, business, or related field
• Minimum GPA of 2.8
• Demonstrated interest in digital marketing, content creation, or marketing strategy
• Strong written and verbal communication skills
• Strong organizational skills and attention to detail
• Ability to commit to the full program duration

Preferred

• Interest in healthcare, digital health, or value-based care
• Experience with digital content creation, social media, or marketing tools
• Familiarity with PowerPoint, Canva, or similar tools
• Exposure to basic marketing analytics or performance tracking
• Interest in translating data and insights into clear, compelling messaging
• Ability to work in a fast-paced, collaborative environment

Benefits

• Hands-on experience in digital marketing within a healthcare organization
• Exposure to business development, analytics, and enterprise operations
• Mentorship from experienced professionals
• Opportunity to work on real marketing initiatives and present to leadership
• Final capstone presentation and formal program evaluation
• Eligibility for future internship extensions or employment consideration