Responsibilities

• Support the Development of a Federal-Focused Marketing Strategy
• Develop and propose a targeted marketing strategy that:\nEnhances CALIBRE’s brand recognition in the federal marketplace\nGenerates qualified leads for priority federal accounts\nDirectly supports TT&S Sales Balanced Scorecard Goals\nPromotes priority contract vehicles (TradeWinds, P1SM)
• Leverage approved AI tools to enhance research, planning, execution and measurement across the marketing lifecycle
• Apply CALIBRE-approved AI tools to enhance research, planning, execution and measurement across the marketing lifecycle
• Cross-Functional Collaboration: Work closely with CALIBRE CTO and Innovation Center; TT&S Sales VP and Sales Team; Graphics/Corporate Communications Team
• Support execution of the marketing implementation plan from concept to delivery
• Events & Field Marketing: In coordination with sales and graphics teams, Manage the federal conference and event calendar; Coordinate logistics and messaging; Support pre- and post-event marketing efforts and follow-up
• AI-Enabled Marketing Support: Leverage CALIBRE-approved AI tools to support marketing account research and plans, content development, campaign planning/optimization, metrics and analysis; Apply sound judgement to ensure outputs are accurate

Requirements

• Rising Junior or Rising Senior-level college student (Marketing, Business, Communications, or related fields)
• Interest in marketing, technology, government, or professional services
• Strong written and verbal communication skills
• Organized, proactive, and comfortable working with senior stakeholders
• Ability to think strategically and connect marketing activities to business outcomes
• Strategic Planning & Execution
• Cross-Functional Collaboration
• Events & Field Marketing
• AI-Enabled Marketing Support