Intern (Business Development Team) - Washington, DC

District of Columbia, USA (Hybrid)

Salary Not AvailableIntern/New GradInternship

Posted 1 month ago

Job Summary

Own and orchestrate the tech policy marketing engine from content creation to lead follow up with a data driven lens on pipeline impact and DC engagement.

  • Growth & pipeline: maintain a growth dashboard tracking pipeline by source, content engagement and conversions.
  • Content campaigns: produce web, email and social campaigns tied to thought leadership and format LinkedIn and site content with Canva assets.
  • Stakeholder & reach: surface warm leads to BD, map DC associations and manage outreach lists for senior leadership engagements.

Job Description

Responsibilities

  • Execute web, email and social media campaigns tied to BGA Technology's thought leadership products, including the Indo-Pacific Forecast and the State of AI Policy report.
  • Manage the Technology team's social media calendar, coordinating cadence across reports and avoiding oversaturation.
  • Produce and format content for LinkedIn, Pardot and the BGA website, including graphics built in Canva and short-form copy aligned with team voice and positioning.
  • Track Pardot engagement data, identify warm leads among readers and surface follow-up opportunities to the Tech BD team.
  • Build and maintain BGA's marketing target lists, including priority accounts, renewal-cycle prospects and event-driven outreach lists.
  • Build and maintain a growth dashboard tracking pipeline by source, content engagement, earned mentions and conversion outcomes.
  • Map industry associations in Washington, DC relevant to BGA's technology clients and prospects; track membership opportunities, events and decision-maker attendance.
  • Support Salesforce hygiene, including contact updates, lead scoring inputs and segmentation tied to Pardot data.
  • Draft read-aheads and briefing materials for senior BGA leadership ahead of DC-based client, prospect and association engagements.
  • Provide ad hoc administrative and BD research support to the DC-based Senior Director, Technology.

Requirements

  • Pursuing or holding a degree in international affairs, communications, marketing, public policy or a related field; candidates combining international affairs coursework with marketing experience strongly preferred.
  • Demonstrated interest in technology policy, the Indo-Pacific region and/or B2B professional services marketing.
  • Hands-on experience producing content in Canva or comparable design tools; familiarity with LinkedIn campaign management.
  • Working knowledge of marketing analytics concepts; experience with Pardot, Salesforce, HubSpot or similar platforms is a strong plus.
  • Demonstrated experience using AI tools for content creation and analytics.
  • Strong written and verbal communication skills in English; ability to translate technical policy content into clear, audience-appropriate copy.
  • Self-motivated, detail-oriented and comfortable owning recurring execution tasks with limited supervision.
  • Authorization to work in the United States required.
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BowerGroupAsia

BGA is the government affairs firm for companies and capital deployers whose success across the Indo-Pacific and Africa depends on how governments decide and act. With more than 200 professionals embedded in 33 capitals and business hubs across four continents — anchored in-market and reinforced by a Washington, D.C. headquarters — we put senior, in-country teams inside every market, under one firm, one standard and one point of accountability.Our clients are the world's leading multinationals and the private equity, sovereign wealth, pension and infrastructure funds that finance them. For more than two decades, we have delivered the policy outcomes and advanced the commercial objectives that turn ambition in these markets into legislation shaped, approvals secured, deals closed, licenses held and growth defended.Whether you are looking to partner with us, join us or explore what is possible in the markets we know best, we want to hear from you.

Founded in 2004
Washington, District of Columbia, USA
177 employees

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Intern (Business Development Team) - Washington, DC

BowerGroupAsia · District of Columbia, USA · Hybrid