Responsibilities

• The intern supports strategic projects within the Organic Growth and Digital Strategy teams. These projects include tracking brand visibility across Large Language Models (LLMs), assisting with AI-driven search analysis, documenting organic discovery trends, and supporting brand authority research across search engines and social platforms. This opportunity provides a unique, “behind-the-scenes” view of how brands gain visibility in modern AI-powered search environments, including observing AI-generated responses, analyzing search positioning patterns, and learning how digital authority and trust signals influence discoverability. This role is designed for a motivated student with strong curiosity and an experimental mindset.
• Core Duties and Responsibilities:
• Assist in tracking brand visibility across AI systems (e.g., ChatGPT, Gemini,) using structured prompt testing frameworks on SemRush
• Document how our bests selling products are cited, and positioned, within AI-generated responses
• Monitor sentiment of our brand visibility on different product categories
• Maintain organized records of AI visibility opportunities based off the SEMrush recommendations
• Support basic reporting using Excel and SEMrush
• Two on-site days per week are an essential function of this position
• Additional duties as assigned