Integrated Media Planner

Colorado Springs, CO (Hybrid)

$62K/yr – $75K/yrMid Level3+ years expFull time

Posted 3 months ago

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Job Summary

Drive end-to-end media planning and buying for agency clients across TV, digital, and social with leadership in campaign reviews and negotiation.

  • Own end-to-end media planning, negotiation, and campaign optimization across multiple channels.
  • Must-have: 3-5 years of agency media planning/buying including digital and paid social.
  • Standout: Lead campaign reviews and mentor teams for performance.

Job Description

Responsibilities

  • Research, develop, and plan media for specific clients
  • Possess and maintain an understanding of media planning and buying across mediums – including television (national and spot), radio, print, digital, programmatic, mobile and social media
  • Present media plans to internal and client audiences
  • Gather, organize and present competitive research and spending data
  • Demonstrate strong problem-solving abilities and foster innovative solutions
  • Work closely with research and account service team members to frame and participate in strategy development, set goals and participate in the measurement process
  • Negotiate best possible rates, special parameters, value-added sponsorships and promotions and justify all media recommendations
  • Take a lead position in the campaign review process – leading teams to better performing work
  • Manage and oversee campaign execution/optimizations across self service channels such as Meta, LinkedIn, Pinterest, X, The Trade Desk and others
  • Manage Optimization Specialists to ensure work quality and foster strong relationships and career growth

Requirements

  • 3-5 years of agency experience in media planning and buying, including digital and/or paid social experience
  • A Bachelor’s degree from an accredited four-year college or university
  • Strong written and verbal presentation skills and style
  • Ability to manage people and projects smoothly and efficiently
  • Excellent interpersonal skills, demonstrating energy and passion for the work
  • Effective problem-solver and generator of innovative solutions
  • Focused on delivering great work, no matter project size or complexity
  • Versed in applicable software and technology platforms
  • Proficient in Google Suite applications and media research/planning tools

Benefits

  • 401k + employer match
  • Medical, Dental, Vision
  • Life and short-term disability (100% employer paid)
  • Voluntary long-term disability
  • EAP
  • 9 paid holidays
  • PTO, Floating Holiday, Volunteering Day
  • Education reimbursement
  • Employee referral program
  • Employee recognition program where points turn into money!
Vladimir Jones logo

Vladimir Jones

VJ is Colorado’s original independent agency. We believe in brilliant brands. And we love making the world love those brands as much as we do. Now in its sixth decade of independence, Vladimir Jones is a 100% women-owned and -led advertising agency based in Colorado. We believe brilliant brands have the power to create and positively transform the consumer experience and communities at large. And we believe these brands need more than agencies—these brands need true partners. A true partner sees deeply, moves with agility, and thinks big and acts bigger to realize brands’ potential and help them grow.

Colorado Springs, Colorado, USA
84 employees (29 in marketing)

Traffic Signals

Monthly Visitors
2.3K
Traffic Source Mix
Search
29.2%
Direct
46.9%
Referral
7.4%
Social
15%
Paid
1.4%

Headcount Trend

Current headcount: ~84

Marketing Team

Marketing Team Size
23 (27% of company)